This episode of "My Point Four Cents" features a deep dive into the Spotify algorithm with musical artist and educator Chris Greenwood, also known as Manafest. Hosts Dustin Boyer, Matt Bacon, Jesse Cannon, and Andrew Southworth explore the metrics behind Spotify's Popularity Index and share insights from a data-driven study that analyzed the streaming behavior of hundreds of artists. Andrew explains findings from their research, revealing surprisingly simple correlations between streams and algorithmic playlist placements such as Release Radar and Discover Weekly. The conversation also covers artist development strategies, sync licensing, the economics of digital and physical music sales, and the realities of modern streaming income. Greenwood shares his journey from major label deals to independent success, including stories of high-value sync placements and how he leveraged digital marketing and sales funnels to sustain a thriving music career.

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