Best Sift Creative Podcasts (2025)

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126: Thanksgiving Special, Favourite TV Shows & Danielle Collins Interview! | EP 126 39:46

Play Pause

20m ago39:46

39:46

On this episode of Nothing Major the guys kick things off with a Thanksgiving draft, running through which players they’d actually trust to cook dinner and who would be the best guest. They then shift into the idea of whether there is such thing as a "bad win" on the tour and what having a "bad win" does for you on a tournament run. Then it’s on to…

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Digital PR in the AI Era: How to Earn Visibility in Search & LLMs 18:27

16h ago18:27

18:27

AI overviews and LLMs are changing what “visibility” looks like and digital PR is the bridge between your brand and what these systems surface. In this episode of More Than You Can Chew, Dane chats with digital PR pro Alexandra about why earning coverage on trusted media still matters, how brand mentions can work like links, and practical ways to s…

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125: Italy’s Three-Peat, ATP Award Debates & Alcaraz’s Living Room | EP 125 29:39

16h ago29:39

29:39

The guys kick things off with Alcaraz’s living room photo, getting plenty of laughs out of the setup, the little details, and how the whole thing somehow became one of the week’s most talked-about moments. They shift into Italy’s Davis Cup three-peat next, breaking down the key moments, including the epic tiebreaker in the semi-finals, standout per…

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124: Sam’s Pickleball Farewell, Third-Best Season Debate & Fan Questions | EP 124 41:20

4d ago41:20

41:20

The guys kick things off with Sam Querrey’s retirement from pickleball, sending him off with a mix of praise, banter, and a pitch-perfect message from pickleball legend Ben Johns. They get into the year-end debate next, as the guys dive into who actually had the third-best season behind Sinner and Alcaraz, weighing titles, big wins, and consistency…

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Balancing AI Trends and Human Creativity with Collin Belt, Veza Digital 38:39

12d ago38:39

38:39

What can scaling content in an AI-driven world teach us about adaptability and focus? Collin Belt, VP of Growth at Veza Digital and Founder of Belt Creative (acquired), joins Nicole to share how he’s helping agencies stay nimble in a market where SEO is shifting and AI is changing how teams work. He unpacks what “nimbleness at scale” really means, …

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123: Sinners Turin Triumph, Players Flee to the Maldives & Mystery Guest | EP 123 39:31

8d ago39:31

39:31

The guys kick things off with the ATP Finals in Turin, Sinner riding his indoor dominance to yet another title and looking just about untouchable on home soil. They get into the showdown with Alcaraz, as the crew breaks down Sinner’s level and what Carlos might need to finally crack the code for future year-end runs. Then it’s on to the annual offs…

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122: ATP Finals Breakdown, Alcaraz Year-End No. 1 and +1M Streams on Spotify | EP 122 28:05

13d ago28:05

28:05

Sam, Steve, Jack and John break down the ATP Finals group stage with plenty of laughs and hot takes. Steve’s bold call came true as Carlos Alcaraz clinched the Year-End No. 1. Sinner cruised through his group without dropping a set or a service game. Is he the real indoor favorite? Can Fritz rebound to finish as top American? Does De Minaur have a …

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How to Use AI Without Losing Your Creative Soul with Melissa Popp of RicketyRoo 15:57

18d ago15:57

15:57

AI is reshaping how content gets made, but does it have to take the creativity out of it? In this episode, Melissa Popp, Content Strategy Director at RicketyRoo, shares how she’s built AI workflows that save time without sacrificing heart. From replacing the grunt work to knowing when to bring human creativity back into the process, Melissa breaks …

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121: Djokovic’s 101st Title, Rybakina Rules the WTA Finals & ATP Finals Preview | EP 121 28:33

15d ago28:33

28:33

It’s a packed Monday on Nothing Major. The guys kick things off with the upcoming Battle of the Sexes in Dubai — plenty of curiosity (and a little doubt) about how seriously Kyrgios will take it. Djokovic’s 101st career title takes center stage next, with the crew debating his decision to skip the year-end finals and what it means for the tour. The…

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120: Caroline Wozniacki Joins the Pod, Tour Finals Nostalgia and Favorite Couples | EP 120 55:34

18d ago55:34

55:34

We broke our sacred rule for a very good reason. The former World No. 1 and 2018 Australian Open champion joins the pod for one of the funniest and unfiltered interviews we’ve ever done. Caro looks back on her incredible career, her comeback after motherhood and what life looks like now. Of course, we asked the important stuff too, like whether she…

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The Importance of Marketing Report Featuring Dana DiTomaso 15:32

20d ago15:32

15:32

AI search is changing SEO reporting as we know it. In this episode, Dana DiTomaso, founder of KP Playbook and 25-year SEO veteran, joins Dane to unpack how analytics must evolve in 2025 and beyond. From understanding what really matters in GA4 to measuring traffic from AI Overviews and featured snippets, Dana breaks down the future of SEO reporting…

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The Future of Child-Safe Technology with Taylor Cote, AngelQ 32:32

26d ago32:32

32:32

What can building a safer internet for kids teach us about responsible innovation in the age of AI? Taylor Cote, Senior Director of Marketing at AngelQ, joins Nicole to discuss the mission behind building technology that protects children online. She shares how AngelQ is creating a safer, more intentional digital experience for kids, balancing the …

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119: Paris Masters Breakdown, Sinner’s Indoor Dominance & the Final Turin Spot | EP 119 33:25

25d ago33:25

33:25

The guys break down everything from the Paris Masters madness to the year-end race heating up in Turin. Sinner is on an absolute tear indoors and battling Alcaraz for the year-end World No. 1. They also dive into the Musetti vs. Auger-Aliassime fight for the final ATP Finals spot and what they would do if they were Felix. Sam shares his USTA League…

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118: Halloween Special: Flight Debates, Tennis Horror Stories & Worst Candy Draft | EP 118 41:12

25d ago41:12

41:12

The Nothing Major crew dive into the Halloween spirit with a special episode. Steve’s looking for some life advice, the guys share their favourite Paris in the fall memories, and debate which ATP stars they’d most want to or avoid sitting next to on a flight. They wrap it all up with some tennis horror stories and a worst Halloween candy draft to c…

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117: Fonseca Brilliance, WTA Finals & the Race to Turin | EP 117 34:36

29d ago34:36

34:36

The Nothing Major crew recap a big week in Basel and Vienna, highlighted by Joao Fonseca’s breakout title and Jannik Sinner’s continued dominance. Sam shares a hilarious travel story from Basel to Paris & with the ATP Finals fast approaching, they break down the race for Turin and predict who’ll grab the final spots. The guys also share their picks…

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116: WTA Cars, ATP Friendships & David Rodolitz | EP 116 43:34

1M ago43:34

43:34

With tennis back in Europe, Sam, Stevie, and John recap all the latest from Vienna and Basel. They share stories from both tournaments including a must-hear doubles tale featuring Sam and none other than Nick Kyrgios... In the most Nothing Major segment imaginable, the boys debate which cars top WTA stars would drive, leading to some predictably bi…

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115: Medvedev’s Bounce Back, WTA Finals Race & Is The Season Too Long? | EP 115 39:07

1M ago39:07

39:07

The boys are without Stevie to start the week, but John, Jack, and Sam are here to keep you company! Daniil Medvedev snapped his 882-day title drought, and the gang debates whether this win signals a late-season surge from the Russian or just a one-off success. The never-ending discussion about the demanding tour calendar has resurfaced, is it too …

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What One Year of Content Conversations Taught Me with Nicole MacLean 35:37

1M ago35:37

35:37

What does it mean to celebrate one year of Content Matters in the middle of a marketing landscape transformed by AI, brand building, and shifting SEO? Nicole MacLean, host of Content Matters, flips the script for this special anniversary episode as she reflects on the first year of conversations, lessons, and favorite moments. Joined by Kaylee Pete…

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114: Vacherot Joins The Pod, Celebrating with Federer & Scariest Big 3 Member | EP 114 53:20

1M ago53:20

53:20

Hold onto your racquets, Valentin Vacherot joins the pod to break down his Shanghai fairytale run, and yes, it’s almost too good to be true. From ranked 204th to winning the Shanghai Masters and cracking the top 40, he takes us through the chaos, nearly missing qualifying, beating Novak Djokovic, and somehow facing his cousin Arthur Rinderknech in …

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113: Shanghai Fairytale, Pickleball Fail & Six Kings Showdown | EP 113 27:34

1M ago27:34

27:34

The boys dive into the feel-good fairytale run from Shanghai, where an alternate rose to glory in one of the most surprising finals of the decade. They break down the standout moments from Wuhan, Coco Gauff’s hardcourt dominance, and the surge of American women heading into the WTA Finals. Then, it’s all about the Six Kings Slam hype and what it co…

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112: Shanghai Stories, Exhibitions Behind-the-Scenes & ATP Tinder Part 2 | EP 112 32:28

2M ago32:28

32:28

ATP Tinder returns with even more hilarious swipes! The boys also dive into amusing stories and favourite moments from the Shanghai Masters, explore why players enjoy the tournament, and share behind-the-scenes insights on how exhibition matches are managed. They also highlight some of the most scenic courts on tour! Plus, listener questions cover …

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Why Dealers Need to Rethink Paid Social 18:03

1M ago18:03

18:03

Most dealers run the same social ads: a carousel of inventory and prices. The problem? They all look alike and they don’t move buyers closer to choosing you. In this episode of More Than You Can Chew, Dane chats with Dave Lemon, CRO of Dealer OMG, to dig into why dealers are wasting money on cookie-cutter social ads... and what to do instead. You’l…

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A Deep Dive into Generative Engine Optimization with Alexandra Gillespie, Wellhub 35:41

1M ago35:41

35:41

By Compose.ly

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111: Shanghai, Court Speed Controversy, and Hall of Fame Fed | EP 111 38:42

2M ago38:42

38:42

Kickstart your week with John, Sam, Steve and Jack catching up on all the latest action from Asia. The gang is joined once again by Blair Henley to chat through the latest updates from Shanghai, USTA league rules, and Federer’s nomination to the International Tennis Hall of Fame. With plenty of talk amongst the tour around court design, the boys di…

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110: Alex Michelsen Joins the Pod, Laver Cup Debut & Playing Alcaraz | EP 110 57:45

2M ago57:45

57:45

World No. 34 and rising American star Alex Michelsen joins the pod! Fresh off making his Laver Cup debut, Alex joins John, Jack, Sam and Steve to share his journey in tennis and reflect on his year so far. He talks about representing Team World, going up against top players like Carlos Alcaraz, and shares some fun off-court stories from his life on…

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109: Alcaraz vs Fritz, Fognini's Dance Moves & Asian Swing Update | EP 109 33:08

2M ago33:08

33:08

Sam, Stevie, Jack, and John are joined once again by everyone’s favorite tennis personality and reporter, Blair Henley! With the Asian Swing in full flow, the crew dives into the buzz from Beijing and Tokyo, including the much-anticipated final between Carlos Alcaraz and Taylor Fritz set for tomorrow in the early hours. Blair dishes on the latest g…

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108: The Asian Swing, Fan Questions & Buy or Sell? | EP 108 38:02

2M ago38:02

38:02

The gangs back together following tennis' 'International Break'. Sam and John share their experiences at the Laver Cup in San Francisco and look ahead to the Asian Swing. With Beijing and Tokyo underway, the boys share some of their favorite stories from their time in Asia and dive into the Major Mailbag to answer some listener questions. With just…

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Why Emotion is the Secret to Higher Conversions (with Talia Wolf) 17:07

2M ago17:07

17:07

AI tools and best practices can only take you so far. At the end of the day, every purchase decision is emotional. In this episode of More Than You Can Chew, Ashley sits down with Talia Wolf, founder of Get Uplift, keynote speaker, and author of Emotional Targeting, to reveal why emotion is the driving force behind conversions and how brands can ta…

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The Three Buckets of Impactful Video Content With Drew English, Charter and Company 35:14

2M ago35:14

35:14

What does it take to create video content that truly connects in an era of AI tools and endless scrolling? Drew English, CEO of Charter & Co and Forge Virtual Studios, joins Nicole to share why framing and storytelling—not just raw output—are what make video unforgettable. He breaks down how brands can use AI without losing the human touch, the thr…

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107: Laver Cup Recap, Italy sweeps USA & Agassi’s Captain Debut | EP 107 36:31

2M ago36:31

36:31

With Sam still stuck in California traffic, John, Steve, and Jack break down the 2025 Laver Cup weekend, where Team World pulled off a surprising win over Team Europe. The boys dive into Fritz’s insane level, hands out MVP honors, and review Andre Agassi’s debut as Team World captain. Whilst Italy swept USA at the Billie Jean King Cup, the gang deb…

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106: Laver Cup Memories, Facing Federer & Behind the Scenes | EP 106 29:04

2M ago29:04

29:04

The gang's all here and we're diving headfirst into all things Laver Cup. Jack, John, Sam, and Stevie look back at the very first edition, from Jack and John’s doubles wins to some of the wildest on-court moments. They debate whether the event can keep its spark without the Big 3, and why Carlos Alcaraz already feels essential for Team Europe. The …

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105: Red Bull Flugtag, Davis Cup Drama & Life Advice | EP 105 38:59

2M ago38:59

38:59

The boys are back to kick off your week in style!Following a packed weekend in Dallas, John and Steve break down Nothing Major’s inaugural Red Bull Flugtag flight. Did the Unforced Errors fly?With the Davis Cup underway the dive into the results and chat through the biggest results so far. Plus the gang are joined by the winner of our US Open brack…

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104: Red Bull Flugtag, US Open Wrap-Up, & ATP Tinder | EP 104 25:47

2M ago25:47

25:47

It’s Red Bull Flugtag week, and the boys are checking in ahead of the inaugural Nothing Major flight! Sam, Steve, and John are joined by special guest Blair Henley to recap this year’s US Open and share what it’s really like reporting from a Grand Slam. Sam’s been working hard on a brand-new segment... and he’s excited to debut it Plus, the Major M…

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How Dealerships Can Capture More Intent in 2025: Marketing Strategies with Colin Kara of Nielsen Automotive Group 22:02

3M ago22:02

22:02

Automotive marketing is changing fast! AI Overviews, shifting SEO tactics, and OEM advertising budgets are reshaping how car shoppers find dealerships. In this episode of More Than You Can Chew, Dane sits down with Colin Kara, Marketing Director at Nielsen Automotive Group, to dig into how dealers can stay competitive. Colin also shares how his gro…

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How AI Content Led to an SEO Crash: A Case Study with Miki Palet, Tailride 29:15

3M ago29:15

29:15

What could go wrong when using AI to scale your content? Miki Palet, founder of Tailride, joins Nicole for a live case study in what happens when AI-driven content goes too far, too fast. After three months of growth, Tailride’s traffic collapsed with a Google penalty. Miki shares the hard lessons learned, the balance between humans and AI in conte…

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103: 2025 US Open: Finals Recap | Something Major | EP 103 25:42

3M ago25:42

25:42

The US Open is over, and the guys are here to break it all down. Sam, Jack, John, and Steve dive into the men’s and women’s finals and what really decided them. Carlos Alcaraz overpowered Jannik Sinner with a relentlessness performance that capped off a dominant campaign. Did Sinner ever really have a shot, or was it always Alcaraz’s title to lose?…

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102: 2025 US Open: Semifinal Recap & Final Preview | Something Major | EP 102 43:01

3M ago43:01

43:01

The US Open semis were electric, and we’re here to break it all down before the finals. John, Stevie, and Jack dive into the women’s battles, highlighting Anisimova’s redemption as she took down Osaka in an amazing match and now faces Sabalenka. How far can Amanda go if she wins? On the men’s side, we discuss whether this could be Djokovic’s last s…

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101: 2025 US Open: Quarterfinal Recap & Semifinal Preview | Something Major | EP 101 36:46

3M ago36:46

36:46

The quarterfinals in New York brought plenty of fireworks, and we’re breaking it all down before looking ahead to the semifinals. Novak Djokovic was clinical against Taylor Fritz and now sets up a blockbuster clash with Carlos Alcaraz. Is Novak the greatest athlete of all time? We debate it. Jannik Sinner’s dominance rolls on as he heads into a big…

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100: US Open 2025: Round 4 Recap & Quarterfinals Preview | EP 100 27:52

3M ago27:52

27:52

The pod hits triple digits, and Sam immediately blows the budget - dropping $663 on hotel laundry in New York. That fiasco sets the tone for an episode packed with shaky quarterfinal predictions, a surprisingly deep dive into life choices, and a full Round 4 recap. From Anna Wintour lurking courtside to Jason Biggs randomly popping up, the celebrit…

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99: US Open 2025: Round 3 Recap & Round 4 Preview | EP 99 22:59

3M ago22:59

22:59

Round 3 of the US Open had everything: injuries, drama, and plenty of star power in the stands. We dig into Ben Shelton’s tough setback, Sinner’s tricky test against Shapo, Alcaraz’s dominant run, and Taylor Fritz quietly holding strong. And yes, we even get into the celeb scene, from Russell Wilson and LL Cool J courtside to who didn’t quite make …

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98: US Open 2025: Round 2 Recap & Round 3 Preview with John McEnroe | EP 98 34:12

3M ago34:12

34:12

We’ve got a special guest… John McEnroe crashes the pod — and yes, we’re serious! Steve, Sam, John, and Johnny Mac break down the latest results and hottest storylines, from which American he sees with the most potential, to Medvedev’s fine, and the tense Townsend–Ostapenko exchange. We also dig into Jack Draper’s unexpected withdrawal, highlight t…

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Inside the 2024 Google Business Profile Study for Car Dealers with Greg Gifford 46:30

3M ago46:30

46:30

In this episode of More Than You Can Chew, host Dane Saville sits down with Greg Gifford, Google Platinum Product Expert and COO of SearchLab Digital, to unpack the findings from the 2024 Google Business Profile Study for Car Dealers. Greg shares exclusive insights into how dealerships can leverage GBP to drive more local visibility, improve lead g…

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97: US Open 2025: Round 1 Recap & Round 2 Preview | EP 97 25:43

3M ago25:43

25:43

Round 1 of the US Open had it all: celebrity gossip, bad haircuts, and Daniil Medvedev screaming at photographers. We start with the essential Taylor Swift–Travis Kelce update (because, priorities), then break down Carlos Alcaraz’s brother-approved buzzcut. Medvedev’s meltdown gets the full debate treatment, with zero agreement on who was right. Ve…

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AI, SEO, and the New Rules of Relevance with Chris Raulf, Boulder SEO Marketing 32:53

3M ago32:53

32:53

What does it mean to optimize for search in a world reshaped by generative AI? Chris Raulf, international AI SEO expert and founder of Boulder SEO Marketing, joins Nicole to explore how search behavior, SEO methodology, and content creation are evolving fast, and what marketers need to do to stay ahead. He shares how AI has shifted both the tools a…

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96: 2025 US Open: Tournament Preview | Something Major | EP 96 25:34

3M ago25:34

25:34

We dive into the main draws of the US Open, breaking down the most exciting first-round matchups and sharing our picks to win it all. Expect some surprise calls on the women’s side, while on the men’s side, most of us agree there’s one clear favorite. We also get into the mixed doubles action, including the impressive run of Vavassori and Errani ag…

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95: LIVE from the US Open: Tennis Pros Unplugged & Rowdy New York Nights | EP 95 36:22

3M ago36:22

36:22

The Nothing Major podcast goes LIVE for the very first time, straight from the heart of US Open Fan Week, the Fountain Plaza Stage. Sam, John, and Jack host their first live pod in front of a rowdy crowd, hungry for free hats, laughs, and unfiltered takes! Sam announces the launch of tennis’ original Bracket Challenge for the US Open and reveals ou…

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94: US Open Mixed Doubles Uncovered, Eric Butorac & Cincy Recap | EP 94 41:15

3M ago41:15

41:15

With the US Open upon us, Sam, Steve, and Jack break down the brand-new mixed doubles format with special guest Eric Butorac. The US Open’s Senior Director of Player Relations gives us the inside scoop on the event including the moment Jannik Sinner asked if he could team up with Serena Williams! From Taylor Swift and Travis Kelce’s secret visit la…

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93: Kalamazoo, Cincy Chaos & the Ultimate Pronunciation Challenge | EP 93 35:12

3M ago35:12

35:12

In this week's Friday episode, John, Sam and Steve take a nostalgic trip down memory lane, reminiscing about the legendary Kalamazoo boys' tennis tournament and its significance in the junior tennis world. The boys share stories about their enjoyable (and sometimes chaotic) times at the Cincinnati Open and dive into the Major Mailbag to answer your…

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How Digital PR Powers Smarter, AI-Driven Content with Cristina Huré, ContactMonkey 36:20

4M ago36:20

36:20

What happens when content marketing, internal comms, and AI all converge in one role? Cristina Huré, Sr. Communications & Content Marketing Manager at ContactMonkey, joins Nicole to discuss the evolving expectations for today’s content leaders. From her roots in journalism and PR to navigating sales enablement and product marketing, Cristina shares…

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92: Shelton’s Toronto Triumph, Mboko’s Breakthrough & Who Got Robbed by the Big 4? | EP 92 36:12

4M ago36:12

36:12

John, Sam, and Steve kick off your week “live” from Cincinnati, running down the biggest headlines in tennis, including Ben Shelton’s maiden Masters 1000 title in Toronto and teenage Canadian sensation Victoria Mboko capturing her first title and rising to Canadian No. 1. The crew breaks down Shelton’s explosive athleticism, undeniable clutch gene,…