Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.
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Shopify Masters Podcasts
The best SEO podcast for entrepreneurs and creative small business owners who want to build a better website to grow their business! ✨This SEO-focused podcast combines brand strategies mixed with fresh ideas for websites, digital marketing, and customer experience. ✨WHY SEO? ✨SEO is important because it can help a business be found by people searching for what they sell. In 2025, SEO for LLMs and AI-powered search engines will grow in importance. But don't feel overwhelmed: SEO can be simple ...
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Join Susan Bradley on The Ecommerce Roadmap. Each week, we'll take you behind the scenes of real stores where you're going to learn actionable strategies and tips that will fast-track the growth and profitability of your ecommerce business. An ecommerce podcast for Shopify store owners. A data-driven balance of strategy and actionable tactics to help you build profitable, predictable sales. The goal in every episode: transform you into a marketing-first store owner of a thriving ecommerce bu ...
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Tyler Cowen engages today's deepest thinkers in wide-ranging explorations of their work, the world, and everything in between. New conversations every other Wednesday. Subscribe wherever you get your podcasts.
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If you’re an online seller, ecommerce operator, DTC brand builder, or aspiring ecom entrepreneur, this podcast is for you. We help you master digital marketing and sales — so you can grow your online store faster and smarter. Discover what’s working now to sell on Amazon, Shopify, TikTok, and beyond, with insights on MarTech, D2C, B2B, social media, paid ads, AI, dropshipping, and more. We focus on the tools and tactics that really matter. Hear from top ecommerce and marketing experts sharin ...
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🚀 Welcome to the Underdog Ecom Podcast—the raw, unfiltered podcast for ecommerce founders actually in the trenches. Tired of the same 9-figure guru success stories? We’re talking real highs, lows, and struggles of running an underdog ecommerce brand—from cash flow crunches to ad meltdowns and everything in between. 🔥 What You’ll Get: - Honest conversations about building a brand without venture capital. - What’s working (and what’s not) in DTC, Amazon, and wholesale. - The latest industry sh ...
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Welcome to The Marketing Freelancer: Unicorns Unite—the podcast for ambitious marketing freelancers ready to master the art of marketing services, get booked out with premium clients, and build a thriving, well-paid freelance business. You'll learn how to own your unique Unicorn talents and confidently charge for the results you deliver! I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On t ...
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Struggling to boost your Shopify sales? Join Shopify experts Ben and Brandon as they interview innovative entrepreneurs who share their proven strategies for skyrocketing sales. Our mission is clear: to empower you with the knowledge needed to build the business you’ve dreamed about, unleash profits, and thrive in the competitive landscape of e-commerce. From navigating the complexities of digital marketing strategy to harnessing the power of SEO, our Shopify podcast is your ultimate guide t ...
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New Zealand's leading Shopify Plus and eCommerce agency Zyber Digital discuss all things eCommerce and succeeding online. Weekly guest speakers from global brands and industry insiders.
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eCommerce tips, tricks, strategies and tactics to help new and experienced eCommerce retailers start, launch or grow their eCommerce Business. If you like eCommerceFuel, Shopify Master, Tropical MBA, Build My Online Store or eCommerce Momentum, you’ll love The Business of eCommerce.
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TL;DR: Secrets to Scaling Your E-commerce Brand Podcast Hosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including: Paid Advertising: Master the art of paid ads across platforms. Creative Strategy: Unlock innovative approaches to marketing. TikTok Shop & Ads: Explore the potential of TikTok for e-commerce. Facebook Ads: Leverage Facebook's vast network for your brand. Influencer Outreach: Harness the power of influencer marketing. Real Successes & F ...
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Our flagship series will propel you to the forefront of the global ecommerce revolution. From analyses of breaking current events to the intricacies of navigating cross-border sales and regulations, Business over Borders entertains and informs any audience who wants to learn more about how international ecommerce works.
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DTC Journey is a smart-casual business podcast that delivers actionable insights and powerful perspectives from incredible thought leaders running some of the world’s favourite DTC brands. This podcast is for both brands just starting out with e-commerce who want to learn what works well online and for digitally mature brands who want to scale their online presence. Created by leading Shopify Plus agency Radiant.
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Design to Convert is a podcast where we delve into the fascinating stories of brands, agencies, and tech partners who have taken their e-commerce to the next level by building on Replo and Shopify. Each episode, we'll hear from industry experts and innovative business owners as they share their experiences, challenges, and successes in creating and growing their online businesses. From start-up entrepreneurs to established companies, we'll explore a wide range of perspectives and strategies ...
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Brought to you by the most complete, connected, agentic ecommerce platform, the Commerce Innovators podcast gives you a seat at the table with industry luminaries who've cracked the commerce code. Hear from brand leaders who are turning AI ambition into real-world agents and actions. Tune in for conversations about making your teams more productive and your customers more satisfied. As AI agents rewrite the rules of engagement, we'll help you navigate this new territory — so you can claim yo ...
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In "Equation of Excellence," expect the unexpected – from discussing the 'sine' of great branding to calculating the 'tangent' of market trends. This isn't your standard marketing talk; it's a blend of number crunching, trendsetting, and, of course, sneaker strutting. Tune in to unravel the formula of success in the digital marketplace, one hilarious equation at a time! Hosted by the ever-enthusiastic Rabah Rahil, each episode promises a deep dive into the dynamic world of Shopify, DTC, and ...
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Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ...
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I’m Adrian Blair and this is the Meet The Masters podcast series brought to you by The Up Group, Europe’s leading digital executive search, networking, and advisory firm. Every year The Up Group recognises the best digital leaders in Europe with the prestigious Digital Masters Awards. In this series, I’ll be talking in-depth to the 2021 winners - inspiring executives from transformational businesses like Uber, Wise and GoCardless, and they’ll be sharing the secrets of their success. In our c ...
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This show was born out of a desire to entertain, uplift and distract everyone suddenly stuck at home (like Ben and Emma were) when the pandemic hit. What was first envisioned as a few livestreams of Ben providing much needed laughs through stand-up and Emma distracting viewers with weird news stories became 100 episodes of “Working from Home.” This new version of that show – now called “The Big New Show” - was born as viewers voiced how much the content meant to them. Moving beyond Ben (impr ...
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Amazon FBA Seller Round Table - Selling On Amazon - Amazon Seller Podcast - Learn To Sell On Amazon - E-commerce Tips - Shopify & Woocommerce - Inventions And Start Ups - Marketing School For Amazon Sellers ...
Amazon FBA Seller Round Table - Selling On Amazon
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Amazon FBA Tips, Tricks, And Tactics. Seller Round Table will help you get to the next level of your Amazon or e-commerce business. We cover a huge variety of topics like Amazon PPC, marketing, listing optimization, SEO, ranking products, tracking keyword ranking, offsite traffic, sourcing, step by step Amazon coaching and more. If you're just starting out with Amazon private label, or an Amazon master, you will get extreme value from Seller Round Table. Join us live at https://sellerroundta ...
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Horizon Lab is a podcast exploring the intersection of technology, automation, and AI, while also delving into the digital nomad lifestyle and the mindset needed to succeed in a tech-driven world. Join us as we uncover strategies for optimizing workflows, embracing remote work, and unlocking personal and professional growth.
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Cloud Out Loud is a weekly discussion forum for a variety of Ruby, open source and cloud related topics. Interesting conversations with passionate folks who dedicate their time and energy to advancing open source technology they believe in.
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Shaping Commerce Podcast: Igniting Breakthrough Moments in Digital Commerce Shaping Commerce is a dynamic podcast designed for businesses trapped in digital commerce complexity, delivering candid and powerful insights about eCommerce platforms that challenge conventional thinking and inspire new possibilities. This breakthrough-focused series brings you exclusive conversations with merchants, integration specialists, and forward-thinking leaders who are actively reshaping the digital commerc ...
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Practical SEO Tips from my Playbook. This is Navdeep Soni, an SEO Consultant. This podcast is all about sharing my notes on SEO tips, Affiliate Marketing, Blogging, and Content Creation. Highly actionable and practical. Twitter: https://www.twitter.com/navdeepsoni/
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We Don't PLAY!™ Best Pinterest AI SEO Digital Marketing Successful Tactics for Businesses
Favour Obasi-Ike - Digital Marketing + Web Optimization | Audio Marketing | Pinterest SEO AI Specialist
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Welcome to The We Don't PLAY Podcast, where you master monetization and SEO tactics with digital marketing for email marketing lead generation, AI entrepreneurship, Pinterest marketing, and building a thriving online business. Stop playing small. Start making a market impact. This is your ultimate guide to growing an audience, scaling your business through business optimization, and building a powerful digital branding and media presence—without limits to growth. Hosted by Favour Obasi-ike, ...
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The Entrepreneur's Den is your gateway to the electrifying world of entrepreneurship. Are you a student with a burning desire to make a mark? A business professional with entrepreneurial dreams? The Entrepreneur's Den is your compass, guiding you on the path from vision to reality. The Entrepreneur’s Den is a community of like-minded trailblazers, all committed to making a lasting impact. Here, you'll find actionable strategies, expert insights, and game-changing wisdom to fuel your entrepre ...
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Inside the Pivot That Helped This Family Business Hit Nearly $1 Million in Revenue
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MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems. For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.By Stephanie Reed, Muammar Reed, Serena Smith, MiJa Books, Shopify
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Idea to Income: Mastering Shopify with AI and Smart Store Strategies (Part 2)
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📌 Episode Summary: In this episode, Crystal continues her conversation with Deonnah Carolus, the founder of E-Commerce Savvy, diving deeper into launching and scaling Shopify stores with the help of AI tools. Deonnah shares practical insights on using Shopify’s built-in features versus third-party themes, optimizing SEO for long-term visibility, se…
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Google Search Console (GSC) New! Branded and Non-Branded Queries + Annotation Filters | Marketing Talk with Favour Obasi-ike
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Google Search Console (GSC) New! Branded and Non-Branded Queries + Annotation Filters | Marketing Talk with Favour Obasi-Ike | Sign up for exclusive SEO insights. This episode focuses on Search Engine Optimization (SEO) and the new features within Google Search Console (GSC). Favour discuss the recently introduced brand queries and annotations feat…
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Influencer Marketing Is Broken — Here’s the Fix
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In this episode, Jordan West sits down with Yash Chavan, Founder & CEO of Saral, to break down why 99% of e-commerce brands are doing influencer marketing completely wrong — and how to fix it by building an owned creator community instead of relying on rented audiences.They dive deep into:The shift from paid → earned → owned mediaWhy owning your in…
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Cloudflare Outage on Internet ⚠️; Adobe x Semrush Acquisition Deal: Tech Dependency vs Business Website Strategy with Favour Obasi-ike
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⚠️ Cloudflare Internet Outage; Adobe x Semrush Deal: Tech Dependency vs Business Website Strategy with Favour Obasi-Ike | Sign up for exclusive SEO insights. This is Marketing Club Clubhouse discussion, primarily focusing on the widespread impact of a recent Cloudflare outage that affected numerous popular platforms like ChatGPT, Spotify, Uber, and…
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EP316: Decoding Shopify's Strategy - What Shopify's Product Direction Means for Your Ecommerce Business
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Decoding Shopify's Strategic Shift: What It Means for Merchants In Gartner's recent Magic Quadrant, Shopify has gained significantly in Execution and Vision. Whilst analyst reports shouldn't be seen as definitive, what's interesting is charting Shopify's fast ascent from challenger to leader. In this podcast, James & Paul look at the key strategic …
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Blake Scholl on Supersonic Flight and Fixing Broken Infrastructure - Live at the Progress Conference
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Blake Scholl is one of the leading figures working to bring back civilian supersonic flight. As the founder and CEO of Boom Supersonic, he's building a new generation of supersonic aircraft and pushing for the policies needed to make commercial supersonic travel viable again. But he's equally as impressive as someone who thinks systematically about…
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#272 From Corporate Sales to Marketing Agency Owner: How Tyneshia Dise Built a Thriving Freelance Business
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We hear the corporate escape stories all the time. What we don’t hear as often is what happens after. My guest built a stronger, smarter, and more aligned freelance marketing business on the other side of it. That’s why I loved this conversation with Tyneshia Dise. She walked away from a high-pressure corporate sales role after hitting burnout, wen…
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294: Here's How You Can Get Sales in December
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December doesn't have to be a slow month—or a stressful one. In this episode, Susan and Melissa share a simple, ready-to-use plan that helps you finish the year strong, stay visible, and still take time off for the holidays. You'll learn: How to pick your holiday shipping cutoff date Why visibility matters after Black Friday How to schedule four em…
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How I Made $1 Million In 1Hour After Our Worst Year In Business
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SET Active founder, Lindsey Carter has nailed a well-timed, high in demand, product drop. Now the team sells out millions worth of products in the matter of hours. In just seven years, she's built a celebrity-loved athletic wear brand that generates $1 million in under an hour and is on track to hit $30 million in annual revenue this year. Lindsey …
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How to Win Meta Ads with UGC (Finally) — Donatas Smailys | Why UGC Volume Wins, What Meta's Andromeda Algorithm Loves, Why Authentic Beats Polished AI, Why Trust Becomes Key, What Human-First AI Means ...
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In this episode, we dive into how AI is accelerating the shift in user-generated content for advertising. Donatas Smailys, Co-founder and CEO of Billo, shares why social algorithms now demand high-volume content, his view on using AI as a scaling tool for real human creators (not for generating fake humans), and the crucial role of authenticity and…
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Free Vs Investment Trials: Why a $1 Trial Can Be More Powerful Than a Free Trial with Favour Obasi-ike
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Free Vs Investment Trials: Why a $1 Trial Can Be More Powerful Than a Free Trial with Favour Obasi-Ike | Sign up for exclusive SEO insights. This Clubhouse audio session focused on marketing strategies, specifically comparing the efficacy of free trials versus investment trials for products and services. Favour discusses how an investment trial, ev…
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How Kindness and Smart Scaling Built a $92 Million Skin Care Business
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Beekman 1802’s founders turned crisis into opportunity, building a $92 million skin care brand by starting small, staying disciplined, and leading with heart. For more on Beekman 1802 and show notes click here Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.By Beekman 1802, Dr. Brent Ridge, Shuang Esther Shan, Shopify
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Drowning in To-Dos? How Virtual Assistants Are Keeping Us Afloat
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We’re deep in Q4 chaos—scrambling for sales, cash-strapped, and trying everything we can to keep things moving. In this episode, we talk about our creative last-ditch fire sale offers, how we’re leaning on virtual assistants to keep our heads above water, and what’s actually been working (and not) as we prep for BFCM. Whether you’re thinking about …
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5 Marketing Takeaway Secrets for Zip Code Marketing 2.0 with Favour Obasi-ike
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5 Marketing Takeaway Secrets for Zip Code Marketing 2.0 with Favour Obasi-Ike | Sign up for exclusive SEO insights. Favour discusses Zip Code Marketing 2.0, emphasizing its importance for local businesses. Favour explains that this marketing strategy involves geo-targeting audiences based on their zip codes and interests to achieve local market suc…
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EP315: Scaling Smart - How To Make Better Technology Choices for Ecommerce Growth, With Lauren Muir
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Navigating the Tech Landscape: A Guide for Growing Ecommerce Businesses Choosing the right technology can make or break your business as it scales. This episode delves into the critical decisions ecommerce leaders face when selecting tech solutions that align with their growth strategies. Our guest, Lauren Muir, was the Head of Ecommerce at Oh Poll…
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Register for the Austin listener meetup Donald S. Lopez Jr. is among the foremost scholars of Buddhism, whose work consistently distinguishes Buddhist reality from Western fantasy. A professor at the University of Michigan and author of numerous essential books on Buddhist thought and practice, he's spent decades studying Sanskrit and Tibetan texts…
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You're Asking For Reviews WRONG! (The Easiest Way To Get 5 Stars) — Daan Vaneker | How To Get A Quick Review Boost, What Makes Reviews Real, Why Negative Reviews Help, How To Respond To Bad Reviews, What ...
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In this archive episode, we dive into the power of social proof and why trust building is essential for e-commerce success. Dan Vaneker, CEO and founder of trustprofile.com, shares his insights on how web shops can enhance trustworthiness through customer reviews and trust pages. He explains why customers rely on reviews before buying, how small sh…
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Mastering Shopify for 2025: AI, SEO & Design Trends with Deonnah Carolus (Part 1)
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In this episode of the Simple and Smart SEO Show, Crystal Waddell (That's me!) is joined by Shopify expert and founder of e-Commerce Savvy, Deonnah Carolus. They dive into the recent changes at Shopify, talk AI integration, theme changes like Horizon, and practical insights for e-commerce sellers. Whether you're new to Shopify or an experienced sel…
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293: Generate weekly income with this simple strategy
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In today's episode, I'm chatting with one of our incredibly generous Inner Circle members, Linda Gernert, who is sharing her genius marketing strategy that has her audience coming back every single week. Linda's approach is repeatable, scalable, memorable, and most importantly—profitable. Here's what you'll learn in this episode: ⚒️ A Repeatable an…
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How to Run a Successful Kickstarter Campaign (From a $60M Pro)
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Peak Design has raised over $60 million on Kickstarter across multiple campaigns, making them one of the most successful crowdfunding brands in history. Their most recent campaign alone generated $13.5 million. Founder Peter Dering shares the exact strategies, lessons, and controversial decisions behind building a $100M+ business entirely without v…
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Chris Rodgers and Jesse Farley: SEO Tactics; Past, Present, and Future AI Trends in Digital Marketing
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Meet our SEO guest experts, Chris Rodgers and Jesse Farley of CSP Agency, discussing the history and future of Search Engine Optimization (SEO). Chris explains that he founded the company in 2012 as SEO Pros, focusing on providing better value to clients and eventually pivoting to a business-centric SEO approach after meeting Jesse. Jesse shares hi…
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STOP Sending Bad Emails! The $10K Segmentation Secret — Andriy Boychuk | How To Grow Your Email List Fast, The Four Key Segments To Target, What Segmentation Does For Revenue, Why Automations Drive Sales ...
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In this archive episode, we dive into email marketing strategy and how e-commerce merchants can maximize its potential. Andriy Boychuk, founder at flowium.com, an email marketing agency for e-commerce, shares strategies for improving your setup, metrics, and overall performance. He explains how to effectively grow your email list before major sales…
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How a College Injury Sparked an 8-Figure Shoe Startup
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How Haley Pavone turned a college injury into an eight-figure convertible footwear brand built on curiosity, grit, and smart, sustainable growth. For more on Pashion Footwear and show notes click here Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.By Haley Pavone, Pashion Footwear, Serena Smith, Shopify
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Sam Altman on Trust, Persuasion, and the Future of Intelligence - Live at the Progress Conference
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Register for the Austin listener meetup Sam Altman makes his second appearance on the show to discuss how he's managing OpenAI's explosive growth, what he's learned about hiring hardware people, what makes roon special, how far they are from an AI-driven replacement to Slack, what GPT-6 might enable for scientific research, when we'll see entire di…
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127: Forecasting 2025 Holiday Sales and Expert Strategies to Help Your Business, Featuring Caila Schwartz
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Join Caleb Bryant and Caila Schwartz as they delve into the latest holiday sales forecasts and trends. Discover how global economic shifts, interest rate changes, and consumer behavior are shaping the holiday shopping landscape. With insights into discount strategies and the growing role of AI in customer service, this episode is a must-listen for …
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Agentic Commerce Explained: How AI Search is Reshaping eCommerce — Erik Wikander | Why Old SEO Is Dead, How Small Brands Can Win, How to Win in AI Search, How to Optimize Products for AI, What Is Agentic ...
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In this episode, we dive into the massive shift impacting online sellers as shoppers use ChatGPT and other AI search tools for product discovery. Erik Wikander, CEO and co-founder of Wilgot.ai, unpacks the concept of agentic commerce — where AI completes the end-to-end purchase for the user. He shares what this revolution means for D2C brands, why …
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GEO to Relevance Engineering: Redefining the Future of Search with Garrett Sussman (Part 2)
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In this must-listen follow-up episode, Crystal Waddell is joined again by Marketing Director Garrett Sussman to unpack the fast-evolving world of SEO, GEO (Generative Engine Optimization), and the iPull Rank conception of "Relevance Engineering." From the power of Retrieval-Augmented Generation (RAG) to how AI is rewriting what it means to be "sear…
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EP314: Beyond Quick Fixes - How Puresport is Building a Category-Defining Community-Driven Brand, With CEO Daniel Temm
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In this podcast, discover the inspiring ecommerce growth story of Puresport, a brand that has carved a niche in the sports nutrition industry by championing authenticity and community. Founded by professional rugby players Grayson Hart and Adam Ash, and under the expert guidance of CEO Daniel Temm. Puresport was born from a quest to find natural al…
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#271 E-Commerce Marketing: Shopify Data, Strategy & Selling Smarter with Carlyn Bushman
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Black Friday is around the corner, and if your product-based clients aren’t ready with their e-commerce marketing, it’s not too late. Progress over perfection is the name of the game. In this episode, I’m joined by Business Strategist Carlyn Bushman to talk about e-commerce marketing, Shopify strategy, and how freelancers like you can confidently s…
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292: 6 HOT Tips To Have Your Best Black Friday – Or Any Promotion!
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Black Friday doesn't need to be stressful — or even complicated. In this episode, Susan and Melissa share what actually works for small ecommerce stores during the busiest shopping season of the year. You'll learn: Why your sale doesn't have to happen on Black Friday How to keep your campaign simple and effective The one-message strategy that consi…
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How Two Friends Built a Multimillion-Dollar Business While Keeping Their Day Jobs
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Rachel Hochhauser and Jena Wolfe didn’t quit their jobs to build Piecework Puzzles—and that’s exactly why it worked. The cofounders share how they turned a stormy weekend experiment into a multi-million dollar lifestyle brand, all while maintaining full-time careers. As VP of Marketing for Goop Kitchen, and renowned Author and creative agency owner…
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AI Kills SEO: Master GEO For Ecommerce — Claus Lauter | Why AI Is The New Search, What Generative Engine Optimization (GEO) Means, How To Use GEO, How ChatGPT’s New Checkout Changes Marketing, How To Optimize ...
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In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, breaks down how AI is reshaping Q4 e-commerce strategy. He explains the rise of Generative Engine Optimization (GEO) — the new way to stay visible in AI-driven search — and shares practical tips on managing high ad spend while keeping profits strong. Claus also talks about t…
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We're in the thick of Q4 chaos—juggling marketing, inventory delays, and algorithms that just don't hit like they used to. In this episode, we get real about burnout, the crumbling attention economy, and why survival might be the most underrated strategy in ecommerce. Plus, Jack introduces a new business philosophy: be the cactus 🌵. Just stay alive…
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Discover the best Black Friday Cyber Monday strategies from 13 successful founders. Get actionable tips on sales, inventory, marketing, and more for 2025. For more on BFCM and show notes click here. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.By Peter Dering, Lindsey Carter, Rachel Hochhauser, Lanny Smith, Gloria Hwang, Casey Wojtalewicz, Ally Walsh, Matthew Burrows, Joe Myers, Jeff Eyser, Nima Jalali, Serena Smith, Dr. Julie Chung, Sean Frank, Adam Levinter, Michelle Razavi
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126: Mastering the Post-Purchase Experience with Zenkraft, a Bringg solution
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In this conversation, Caleb Bryant and Mike Getchis, Head of Strategy & Partnerships at Zenkraft, a Bringg solution, discuss the critical aspects of post-purchase experiences in e-commerce, focusing on logistics, customer communication, and the integration of AI and data. They explore the challenges brands face during peak seasons, the importance o…
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Black Friday Marketing Tips — Nathan Ho | How To Run BFCM Deals, Why To Prep Early For Black Friday, Why Free Gifts Boost Cart Size, How Gifts Help Launch New Products, Why Tiered Promos Boost AOV, How ...
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In this episode, we dive into how to run the best promotions for Black Friday and Cyber Monday (BFCM). Nathan Ho, Product Manager of EasyGift, shares his experience and advice on structuring promotions, using tiered spending to increase average order value, and the power of free gifts. He also discusses different marketing strategies like scheduled…
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AI Search, Shopify & the New Rules of SEO with Garrett Sussman (Part 1)
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In this episode of the Simple and Smart SEO Show, Crystal Waddell is joined by Garrett Sussman, Director of Marketing at iPullRank, to unpack how AI is transforming SEO, e-commerce, and online visibility. From the recently announced Shopify + OpenAI partnership to the rise of product recommendations in ChatGPT, this conversation explores what busin…
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