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Inside Google Ads Podcasts

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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
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Death, Sex & Money

Slate Podcasts

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Anna Sale explores the big questions and hard choices that are often left out of polite conversation. Get more Death, Sex & Money with Slate Plus! Join for exclusive bonus episodes of DSM and ad-free listening on all your favorite Slate podcasts. Subscribe from the Death, Sex & Money show page on Apple Podcasts or Spotify. Or, visit slate.com/dsmplus to get access wherever you listen.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advert ...
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Ecom Growth Insider

Andrej Tumachowitsch

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If you're a DTC brand founder, CMO, growth marketer, or operator trying to scale your e-commerce business profitably, this podcast is for you. Hosted by Andrej Tumachowitsch — founder of the growth agency HoloGrowth — this show goes deep on what actually works to grow online brands in today’s ultra-competitive landscape. We go way beyond generic advice. Every episode gives you practical, battle-tested insights directly from 7-, 8-, and 9-figure brand founders, top-tier marketers, and agency ...
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Bestselling author, professor and entrepreneur Scott Galloway combines business insight and analysis with provocative life and career advice. On Mondays and Fridays, Office Hours features Scott answering your questions about business, career, and life. On Wednesdays, Raging Moderates brings Scott together with political strategist and The Five co-host Jessica Tarlov together to break down the biggest political stories of the week through a centrist lens. On Thursdays, Conversations features ...
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Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk. Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who's helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io Each week, we’ll break down the latest marketing and busin ...
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Welcome to The Hard Hats and Homepages Podcast, the show where contractor marketing gets stripped down to studs and rebuilt for real-world results. Your AI hosts Larry and Emily bring Darren Slaughter’s blog posts to life. Darren is a web strategist and straight-shooter behind DarrenSlaughter.co—dives into the tactics that turn browsers into booked jobs: lightning-fast websites, lead-magnet landing pages, local SEO that actually rings phones, paid ads that pay for themselves, and stories fro ...
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Over The Bull®

Integris Design LLC

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Tired of marketing fluff, shady sales tactics, and overpriced agencies that sell fear instead of results? Over the Bull is a no-nonsense podcast where we share real stories from inside the agency world—the wins, the failures, and the clients we had to cut loose. Join me each week as we break down the reality of running a business, expose the marketing BS that’s holding companies back, and talk about what actually works. No generic reports. No empty promises. Just real strategy from the trenches.
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The SEOLeverage podcast helps you, as a growing business, attract qualified website visitors via search marketing. Topics like SEO, Google Ads, and Remarketing strategies, but also segmented social media and e-mail marketing find a place here. This is the show to follow if you want to grow your online business! SEOLeverage is an International SEO agency with over 20 years of SEO experience. We help companies from all over the world to have more leads and sales with our SEO Services. Gert Mel ...
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The Rebooting Show

Brian Morrissey

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The Rebooting Show gets into the weeds with those building and operating media businesses, giving an open view into how the smartest people in the media business are building sustainable media businesses. https://www.therebooting.com/ (www.therebooting.com)
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Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
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Boys Club

Boys Club

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This is a podcast for the deeply online, where we chat about all things tech, crypto, and pop culture news. Brought to you by Boys Club, a NY-based media and creative studio, and hosted by Deana Burke and Natasha Hoskins. Have questions? So do we.
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Ambitious Agent is the only podcast designed to help real estate agents master the art of persuasive marketing. The host, Dustin Fox, is an active agent and team owner who spends his time testing (and split-testing) new ways to get attention online, turn attention into leads, and convert leads into commissions. Dustin won’t show you strategies that worked 20 years ago…or how to become an “influencer” on social media. Dustin has combined cutting-edge… tools tactics techniques …from inside and ...
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PPC Town Hall

Frederick Vallaeys

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Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
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Scaling With Deasha

Deasha Waddup

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Welcome to Scaling With Deasha. The podcast for entrepreneurs scaling their business to six figures and beyond without the hustle and the overheads. This podcast is for you if you're looking to scale your business and hit those next target goals for yourself. I'm going to share the ups and downs and the ins and outs of scaling a business. We all know it's not a straight line. Being an entrepreneur is tough and there are roadblocks and cliffs and things to climb and hurdles to jump over. I wa ...
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Brainfluence

Roger Dooley

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Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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Are you struggling to decide between Performance Max and Search campaigns for your Google Ads strategy? In episode 76 of Inside Google Ads, host Jyll Saskin Gales breaks down the key differences, strengths, and weaknesses of these two powerful campaign types, then provides a clear 3-step process to pick the right one for you. Jyll clarifies what ea…
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In this video, we’ll break down how choosing the right ad mix—TikTok, Facebook, and Google Ads—helps your photography business capture awareness, nurture leads, and close bookings without chasing vanity metrics. Whether you’re a boutique portrait studio or a full-service wedding photographer, this is for you if you’re ready to scale up your marketi…
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14 July 2025 During the Covid pandemic, a serious accident left Naked Communications Australia co-founder Mat Baxter with serious injuries, forcing the agencyland leader into 12 weeks of recuperation — while trying to fill his role of chief executive officer at global consultancy Huge in New York. But the tragedy became a cornerstone moment for Bax…
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In this episode, we explore why contractors should prioritize content marketing over traditional advertising spend. Discover how creating valuable content like blog posts and how-to videos can generate leads long after an ad is gone, fostering trust with homeowners and driving organic traffic. Learn effective strategies and tools for implementing a…
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In this episode, we explore the straightforward process of updating your Google Business listing for contractors. Learn how keeping your profile fresh can enhance visibility, increase calls, and improve your chances of appearing in local search results. We'll cover the various editing methods, the importance of accurate information and visual conte…
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Scott answers a question about masculinity and service: why don’t more men volunteer, and how do we change that? He then discusses how narcissism relates to success (and whether he’d ever quit social media). Finally, he shares advice for workers trying to get re-hired in today’s tough tech job market. Want to be featured in a future episode? Send a…
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On this episode of iGaming Daily, Managing Editor, Jessica Welman, and Professional Gambler and Founder of Unabated.com, Jack Andrews, break down a major shift in gambling tax law that’s sending shockwaves through the betting world. Buried within the “One Big Beautiful Bill Act,” the controversial change overhauls how gambling winnings and losses a…
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In this episode of Inside Marketing with MarketSurge, Reed Hansen sits down with agency-scaling strategist Jesse Gilmore to uncover how service-based business owners can escape the “trap of success,” find their niche, and build rock-solid systems that drive predictable growth without burnout. Jesse breaks down his five-stage growth model, reveals t…
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In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover the challenges of monetizing AI content and the potential of hiring AI automation interns to boost workflow efficiency. TIME-STAMPED SHOW NOTES (00:00) …
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In this episode, we share essential strategies to enhance your advertising success on Google Ads by focusing on improving your quality score. Learn how to optimize keywords, craft compelling ads, and align landing pages with user intent to achieve better ad placement and lower costs. Discover practical tips and real-world success stories that will …
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Alex Goldfayn is a three-time Wall Street Journal bestselling author and one of the world’s most sought-after sales speakers. He’s the CEO of The Revenue Growth Consultancy, helping B2B companies generate millions in organic sales growth every year. In this episode, Alex reveals how to Outgrow your competition by transforming reactive teams into pr…
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Historian Heather Cox Richardson joins Scott to discuss the rise of authoritarianism, the myth of rugged individualism, and what Democrats keep getting wrong. They also unpack the branding genius of the modern GOP, why patriotism got hijacked, and what history teaches us about how to win it back. Follow Professor Richardson, @heathercoxrichardson. …
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In today's episode of iGaming Daily, Jessica Welman, Managing Editor at SBC Media is joined by Chelsie Cooper, CEO of Approvely, for an eye-opening deep dive into the realities of the US online gaming ecosystem. Sponsored by Optimove, this episode challenges long-held assumptions about regulated verses unregulated verticals and the evolving role of…
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Send us a text In this episode of Over The Bull, Ken breaks down how Google’s new AI Overviews are reshaping local business visibility—drawing from a recent whitepaper by Local Falcon, a leader in local SEO tracking and analysis. AI Overviews now appear at the top of many local search results, replacing the traditional map pack in some cases and pu…
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In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compare user behavior in AI mode versus classic search, highlight ChatGPT's dominance, and share insights on investment strategies in tech companies. TIME-…
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In this episode, we delve into the crucial elements of budgeting for marketing in 2025, considering factors like inflation, AI-driven advertising, and competitive pressures. We discuss ideal budget allocations based on business type, provide a revenue-tiered framework for marketing activities, and share a real-world success story. Learn the key sig…
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This podcast episode offers a comprehensive guide for contractors on how to create effective content tailored to various social media platforms. From community storytelling on Facebook to deep dives on YouTube, learn the best practices for engaging your audience, utilizing the right formats, and maintaining consistency across channels. Discover tip…
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We are diving into the future of marketing in 2025 with Sara Nay, CEO of Duct Tape Marketing. Together, we discuss how AI is reshaping the marketing landscape and why blending cutting-edge technology with timeless human elements, like emotional intelligence and storytelling, is key to staying ahead. John shares actionable insights on hyper-personal…
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At the start of the year, I made seven predictions about how 2025 would unfold. Six months in, it's time to mark my own work. From AI capability breakthroughs to autonomous vehicles, climate extremes to workforce transformation, I examine what I got right, what I missed, and why the 2027-2028 period will be when vertical AI hits the real economy in…
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What will America look like in the (very) near future? Scott and Jessica talk through what to expect, with the White House announcing a new round of tariff threats and the GOP budget bill now signed into law. Plus — unraveling the moral priorities of Congressional Republicans, why the Democratic Party needs a “revolution,” and an enterprising South…
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Welcome to iGaming Daily, sponsored by Optimove, where hosts Ted Orme-Claye and Ted Menmuir explore the ever-evolving intersection of UK politics and the gambling industry. In this episode, the two dive into the political strategies shaping the future of betting and gaming, focusing on how major parties are leveraging gambling policy for influence.…
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9 July 2025 The Commonwealth Bank has the industry and consumers talking about its latest ad campaign. But it's not just the 90-second whirlwind of a TVC featuring cars, several Matildas, and even a biplane that has captured people's attention — it's the 'Australian first' media strategy leveraging a 48-hour roadblock across BVOD. We break down the…
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In this episode, we explore how the landscape of construction marketing has shifted, highlighting that homeowners now prioritize expertise, trust, and convenience over geographical proximity when selecting contractors. With the rise of digital platforms and changing consumer behaviors, contractors can expand their reach and build credibility throug…
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In this episode #3001, Eric Siu and Neil Patel discuss the challenges and benefits of remote work, the push for in-person collaboration to boost accountability, and how direct communication impacts team productivity. They also touch on optimizing processes for efficiency and share innovative marketing strategies used by brands like Michelin and Red…
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In this episode, we delve into Google Smart Bidding, an automated bidding strategy that helps contractors optimize their ad spend for maximum conversions. Learn about the four key Smart Bidding strategies, the importance of data-driven lead generation, and best practices to avoid common pitfalls. This guide will empower contractors by streamlining …
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Steve Grove spent over a decade inside Big Tech before returning home to Minnesota to run the Star Tribune. In this episode, we talk about what it takes to rebuild a local newspaper into a modern civic institution. Grove discusses why he left Google, how he’s restructured the Star Tribune’s newsroom and business model, and why local relevance—not s…
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Ray Christian joined the U.S. Army in 1978, as a way to get his life started. He became a paratrooper, an infantryman, and a drill sergeant. He also endured trauma and found that getting out of the service was more challenging than he expected. This week, Ray discusses why he signed up in the first place, what it was like serving in-between major c…
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In today's episode of iGaming Daily, brought to you by Optimove, SBC's Managing Editor, Jessica Welman and Senior Journalist, Tom Nightingale, unpack the seismic opinion from California Attorney General Rob Bonta's office that has turned the entire Daily Fantasy Sports (DFS) industry on its head. This isn't just a regulatory update; it's a deep div…
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YouTuber Michelle Khare joins the Digiday Podcast to break down how she’s leveling up her content — from viral challenges to Emmy buzz (18:24). Plus, co-hosts Kimeko McCoy and Tim Peterson unpack Paramount’s $16 million settlement with the Trump administration, why European publishers are taking aim at Google’s AI Overviews, and what TikTok’s rumor…
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In this podcast episode, we explore the importance of heat-maps in enhancing user engagement and boosting conversion rates on your website. Learn how to visualize visitor behavior, identify pain points, and implement strategic changes to optimize your homepage. Discover practical tools and actionable tips that can lead to significant improvements i…
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In this podcast episode, we explore how to effectively market to Gen X homeowners, who currently own a significant portion of U.S. real estate. Learn to decode their unique mindset, enhance your online presence, and develop trust through clear communication and transparency. With practical tips on local SEO, cost transparency, and project managemen…
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In this episode #3000, Eric Siu and Neil Patel discuss how to leverage YouTube for business growth by focusing on content quality over flashy production. They explore the good and bad of spectacle marketing while analyzing creators like Alex Becker and Mr. Beast. The episode wraps with insights on the future of marketing and integrating AI to stay …
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Scott kicks things off with a behind-the-scenes look at how The Prof G Pod comes together. He then unpacks what it really means to be a “baller.” Finally, he shares thoughts on what actually matters when hiring new talent, including how we hire here at Prof G Media. Want to be featured in a future episode? Send a voice recording to officehours@prof…
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Join Ivana Flynn and special guest Vadim Aidlin, CEO of Mamuta Media, as they unpack the rapidly shifting landscape of SEO and PPC in the current iGaming world. The two start where AI is rewriting the rules almost daily. While SEO is far from dead, it's evolving at lightning speed - with user experience at the core. Meanwhile, PPC is entering an “A…
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In this episode, we explore how contractors can harness the power of paid media to rapidly increase visibility and generate leads. Discover essential tools like Google Search Ads and social media campaigns, along with a five-step plan for creating effective ads. We delve into key performance metrics, common pitfalls to avoid, and real-life success …
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Ed speaks with Graham Dugoni, founder and CEO of Yondr, a company that creates lockable pouches to promote phone-free spaces. They discuss how smart phones have negatively impacted society, why schools have struggled to go phone-free, and how he runs his company without a smart phone. Learn more about your ad choices. Visit podcastchoices.com/adcho…
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In this episode, we delve into the intricacies of calculating the true cost per lead (CPL) in construction marketing. Unlike simpler transactions, the construction sales process is complex and multi-staged, necessitating a thorough approach to track marketing investments effectively. We guide you through a step-by-step system to calculate CPL, incl…
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In this episode, Pamela Stambaugh, Founder & President of Accountability Pays, Inc., dives deep into: • Defining true accountability in leadership and why “being” matters more than “doing” • Turning “soft” people issues into hard data with Harrison Assessments • Dialogue-driven techniques to foster ownership without finger-pointing Whether you’re a…
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In this episode, we explore the importance of selecting the right domain registrar for your contracting business. Discover key criteria for evaluation, our top picks for 2025, and essential best practices that will help protect your brand and streamline your online presence. Learn how a reliable registrar can prevent costly interruptions and keep y…
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Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that got her there. And wait until you hear her take on why most people never get rich. Let’s dive in! TIME-STAMPED SHOW NOTES (00:00) Understanding Wealth …
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This week on iGaming Daily, hosts Ted Orme-Claye and Ted Menmuir explore a game-changing merger and acquisition that’s making waves across the gaming industry. Greek multinational tech firm Intralot has acquired Bally’s Interactive International, the iCasino division of Bally’s Corporation. The hosts break down the strategic significance of this mo…
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In episode #2999, Eric Siu and Neil Patel discuss the mindset behind taking action, the grit required to build a business, and how personal growth and priorities evolve over time. They share lessons from the early days of Single Grain, highlight the emotional toll of leadership, and talk about balancing ambition with family and purpose. TIME-STAMPE…
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In this episode, we explore how construction businesses can effectively implement the classic 4 Ps of marketing—Product, Price, Place, and Promotion—to strengthen their brand and attract clients. From defining the finished project and creating transparent pricing to optimizing online presence and crafting compelling stories, we provide actionable t…
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Dan Sanchez is an AI marketing strategist, consultant, and creator of the AI-Driven Marketer podcast. He’s a leading voice in the intersection of artificial intelligence and marketing strategy, helping businesses harness AI for content creation, automation, and growth. In this episode, Dan shares how marketers can think strategically about AI tools…
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Robert Greene, an author who writes about strategy, power, and seduction, joins Scott to discuss how to build power, the roles we all play in daily life, and how to find your life’s task and achieve mastery. Follow Robert, @RobertGreene. Learn more about your ad choices. Visit podcastchoices.com/adchoices…
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