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The Partnership Economy

David A. Yovanno and Todd Crawford

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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Our weekly 30 minute podcast helps you, a small business owner with 5 to 30 team members, take your company to the next level. The Grow A Small Business community, weekly cast, blog and leadership email supports leaders get through the pain of growth. With insights, lessons learned, books and tools as well as habits these experienced small business owners suggest you develop, our interviews unearth tremendous value for anyone wanting to grow their business with less stress.
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Looking to put together your first marketing campaign, update your marketing with fresh content, or supplement your existing advertising program? If so, Voices in the Spotlight offers you a quick, easy, creative, and very affordable way to do that! On our platform, we produce CUSTOM audio/video promotional interviews. These interviews are a surefire way to let those you need to reach and serve see and hear what you or your organization has to offer. Voices in the Spotlight provides an engagi ...
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ABOUT THIS PODCAST 🔗 Captivate the Mic with Elaine Williams is THE podcast for coaches, speakers, authors, lawyers and really anyone who speaks under pressure who wants to master the art of captivating speaking. This podcast is for you if you are looking to craft compelling stories, develop a charismatic voice, expand your executive stage presence and have fun while doing it! Our multiple award-winning host and her guests will give you, the aspiring captivating speaker, the tools you need to ...
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Welcome to the confident musician podcast We guide and inspire musicians to be more confident, make a living and a difference. If you’re a musician who has a creative talent and wants to avoid failure and financial stress and develop confidence to share your unique voice then head to our private facebook group The Confident Musician to join in the conversation and connect with others who are making music and truly making a difference. About your host Brett Cusack (Megalove) is a musician and ...
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Welcome to "Creative Mind Gymnastics: The Art of Surviving," the innovative and forward-thinking podcast series presented by Susanne and Steffen Rolla - The Rollas, and brought to you by (ras) rolla/art/school. As a cutting-edge platform, this podcast is a fusion of creativity, innovation, and personal growth, tailored for both individuals and dynamic teams. Embracing Modern Technology In our vision to push the boundaries of traditional podcasting, we've embraced the use of synthetic voices, ...
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Are you ready to Lead With Your Brand™ to your next career breakthrough Welcome to the podcast that showcases exceptional career success stories through personal brand journeys from entertainment, tech, media, and more. Each episode, Jayzen Patria explores how successful leaders rise above by having a super-premium brand that drives their career forward, and you’ll get plenty of inspiration and practical tools to help you lead with your brand everyday as you drive towards your next career br ...
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In this episode of Grow a Small Business, host Troy Trewin engages in an insightful conversation with Sari Davidson, founder of Fractional Founders. Sari shares her entrepreneurial journey, beginning with the establishment of Boogan Head, a baby products company, in 2007, through to its successful acquisition in 2024. Boogan Head’s product line, wh…
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In this episode of Grow a Small Business, host Troy Trewin speaks with Matthew Whyatt, Managing Director of Tech Torque Systems. Matthew shares his entrepreneurial journey, scaling a previous business to 70 employees before intentionally transitioning to a leaner, more focused team of six at Tech Talk, specializing in B2B marketing for SaaS and tec…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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Send us a text 🔍In this heartfelt and deeply insightful episode, Elaine Williams welcomes Ron Reich back for part two of their conversation on leadership, mission statements, and the ripple effect of healthy (or toxic) workplace culture. Ron shares powerful real-world stories from his decades of leadership training—including one tearful turning poi…
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Send us a text My cousin, Melissa Williams, 10X World Champion with different breeds and different divisions, shares her experience growing up with horses and the many things she learned from them in this short clip from a longer interview. If you want more info about anything related to horses, leadership retreats, equine therapy, trainings, Capti…
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In this week’s episode of the Lead With Your Brand! podcast, Jayzen Patria kicks things off not in a boardroom, but in a theme park. Fresh from a behind-the-scenes visit to Universal’s new Epic Universe, Jayzen shares unexpected (and powerful) lessons about personal branding drawn from immersive rides, gothic taverns, and talking portraits. Why? Be…
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In this episode of Grow a Small Business, host Troy Trewin interviews Francesca Moi, founder of Empowering Virtual Solutions. Francesca shares her journey from starting a business 15 years ago to pivoting three years ago to focus solely on virtual assistants (VAs). Since then, she has grown the company from 1 to 78 full-time equivalent team members…
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In this episode of Grow a Small Business, host Troy Trewin interviews John Abrams, founder of South Mountain Company, shared his remarkable journey from launching a small six-person architectural construction firm in 1973 to growing it into a thriving 40-employee solar business generating $20 million in annual revenue. A strong advocate for employe…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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In this episode of Grow a Small Business, host Troy Trewin interviews Penny Burke, Director of WhereTo Research, shares her inspiring journey of growing the company to $12 million in revenue and leading it through a successful merger with a global firm. She highlights the importance of strong people skills, strategic thinking, and staying passionat…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jaemin Frazer, founder of The Insecurity Project, He shares his 15-year journey of turning personal and professional setbacks into success. Starting in 2010, he scaled to 5 full-time equivalents and 30 contractors but faced a $250,000 debt when the model failed. By restructuring,…
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Send us a text 📝 Show Notes Summary In this powerful episode, Elaine welcomes her first male guest to Captivate the Mic — master trainer, leadership consultant, and communicator Ron Reich. Together, they explore what leadership truly looks like in 2025 and how the best leaders today are creating space, safety, and culture from the inside out. Ron s…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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In this week’s episode, Jayzen dives into the buzz around the return of "HBO Max" and the revival of the Starbucks experience—not just as corporate case studies, but as powerful metaphors for your personal and professional brand. Jayzen unpacks why a logo change isn’t the same as a rebrand—and how true brand evolution stays rooted in what made you …
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Hi everyone. My Voices in the Spotlight interview today is with Susan Jarema. Susan is the co-founder of the Grand Connection, a global, heart-centered business community for entrepreneurs to grow through purposeful networking and collaboration. As you’ll hear, Grand Connection offers people from all around the globe the opportunity to connect, col…
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In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Lynda Dean-Duru, founder of Ashburn Children's Dentistry, based just outside Washington, D.C. Dr. Lynda shares her inspiring journey of healing her own sleep apnea without surgery and how it led her to pivot her practice toward airway-focused pediatric care. She explains how …
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In the agency world, your ability to drive success for a brand is make or break. The best in the business have sifted through various options to land on the perfect formula for a winning brand strategy. One of those pros is Amanda Mount, Director of Affiliate Marketing at Monks. In this episode, Todd Crawford is on a mission to learn how Amanda doe…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jose Berlanga of Tricon Homes, based in Houston, Texas. Jose shares his 40-year journey as a serial entrepreneur, starting in oil and gas at just 17, then scaling a construction business to $100M and 200 team members. He opens up about the challenges of the GFC, lessons from runn…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In this episode of Grow a Small Business, host Troy Trewin interviews Tiffany Alexander, Fund Manager and Owner of Aspen Sage Fund, about her 20-year journey from aspiring astronaut to successful real estate investor. Tiffany shares how she built a 30-person team, scaled to 17 rental doors, and transitioned into note investing to reclaim her time a…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jay Patey, founder of Pigeon Whole Bakers, who shares his journey from launching a small Hobart café in 2008 to building an $8M bakery with over 50 staff. Jay dives into the power of word-of-mouth marketing, the decision to expand into wholesale, and creating a beloved Tasmanian …
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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Is your career really a ladder—or is it something much more dynamic? In this episode of Lead With Your Brand!, Jayzen Patria flips the script on traditional career trajectories and challenges you to think about your path as a career jungle gym—with diagonal moves, lateral steps, trade-offs, and breathers that still lead to powerful breakthroughs. L…
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In this episode of Grow a Small Business, host Troy Trewin interviews Felicity Zadro, founder of Zadro Agency, a strategic communications firm in Sydney. Felicity shares how she built her business from just $5K and a heavy laptop named “Bruce” into a $2M agency with 10 team members. She discusses overcoming major challenges, including the GFC and l…
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Pack your bags, we’re heading across the pond! In this episode, Todd Crawford sits down with Graeme Boase, Account Director at Growth HQ, to explore how to build an affiliate A-team and the key differences between affiliate marketing in the U.S. and the U.K. To start, they break down how the maturity of each market is shaping the role, influencing …
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In this episode of Grow a Small Business, host Troy Trewin interviews Hayden Crack, founder of HC Electrical, shares his inspiring business journey. Starting as a one-man operation, he scaled his electrical contracting business from a £300k turnover to over £4M in just six years, growing his team to 13 full-time equivalents. Based in Hobart, Austra…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Tiffany Slater, founder of HR TailorMade, a U.S.-based fractional HR agency focused on supporting nonprofits and small professional service businesses. With 30 years in HR, Tiffany started her business in 2018 and has grown it to a team of five, emphasizing joyful work and a …
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In this episode of Grow a Small Business, host Troy Trewin interviews Karl Schwantes, Founder of Reputable and Managing Director of Xenox Diamonds. Karl shares how he built a six-figure reputation marketing business through the power of Google reviews. He also dives into growing Xenox Diamonds over three decades into a leading jewelry brand. Karl r…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
Are you feeling stuck, uninspired, or just plain off? You're not alone. As we navigate a world filled with uncertainty—from AI replacing jobs and massive industry shifts to the heaviness of politics and burnout—many professionals are experiencing what Jayzen calls a “career funk.” But instead of waiting for things to get better, what if this is you…
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Send us a text 📝 SHOW NOTES: In this heartfelt and wildly inspiring episode of Captivate the Mic, Elaine sits down with her brilliant, badass cousin Melissa Williams—a 10-time world champion equestrian, ranch owner, and lifelong horse whisperer. Melissa shares jaw-dropping stories from the show ring (think Olympic-level Saddlebreds and flying horse…
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In this episode of Grow a Small Business, host Troy Trewin interviews Margeaux Thomas from Thomas Law Office, who shared her entrepreneurial journey of growing her law firm specialising in "business divorces". Starting from her kitchen table in 2016 with a single client, her firm has grown to a team of nine members over nine years. Thomas discussed…
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When it comes to trust, it can take years to build and seconds to break. While this might feel like common sense when it comes to consumer-brand relationships, it's possible to overlook how crucial trust is in the brand-creator relationship. With a passion for this topic backed by a deep understanding, Brianna Doe, founder of Verbatim, joins Dave t…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jason Kramer from Cultivize discusses his entrepreneurial journey, starting with a graphic design business before founding his current CRM strategy consultancy. He highlights the impressive growth of Cultivize, averaging 15 to 30% annually and expanding his team. Jason shares val…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In this episode of Grow a Small Business, host Troy Trewin interviews Kira Leskew from The Eagle Institute. Kira Leskew shares her impressive journey of owning seven businesses, with five successful exits and three reaching seven figures. A particularly notable achievement was growing one business from five to fifty employees in just two and a half…
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In this episode of Grow a Small Business, host Troy Trewin interviews Eric Jorgenson from Scribe Media, who shares his remarkable journey from author to CEO after the company faced bankruptcy. Eric successfully rallied investors to acquire Scribe Media and is now leading its impressive turnaround, projecting growth from $6 million to $9 million. Be…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In this empowering episode of the Lead With Your Brand podcast, host Jayzen Patria dives deeper into the final step of the Five Steps to Lead With Your Brand™—Be Your Own Chief Marketing Officer—by exploring the critical roles of influencers, endorsers, and word of mouth in building your professional brand. Last week, we focused on controlling your…
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In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Donna Smith Bellinger, founder of DS Bellinger Consulting, specializes in helping business owners and sales teams enhance their sales performance by mastering revenue-generating conversations. She launched the business part-time nine years ago, growing it into a thriving ente…
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In this episode of Grow a Small Business, host Troy Trewin interviews Stefan Di Benedetto from SolBevi. Stefan discussed the phenomenal growth of his limoncello brand, including more than doubling sales and expanding into New Zealand. He shared insights into the challenges of starting solo and the importance of team building. The conversation also …
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In this episode of Grow a Small Business, host Troy Trewin interviews Marissa Seeley, co-founder of By Design Physio, a physiotherapy business based in Hobart, Australia, providing high-quality physiotherapy services with an emphasis on personalised care, injury rehabilitation, and ongoing physical wellness built around consistency in team culture …
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In this episode of Grow a Small Business, host Troy Trewin interviews Maxwell Nee, the mastermind behind ScoreApp, a platform revolutionizing lead generation for small businesses. Maxwell shares innovative strategies to boost customer engagement and drive growth. Discover how ScoreApp helps businesses gain unmatched insights into their audience, tu…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
Since the start of the year, Jayzen has taken an extended deep dive each week into one of the Five Steps To Lead With Your Brand! As a review, here are the first four steps of the Lead With Your Brand! system: Define Your Audience Know What You Stand For Today Refine Who You Want To Be Keep Up Your Image! This week, we’re on to Step 5…Be Your Own C…
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In this episode, Troy Trewin interviews Anya Cheng, founder of Taylor.Style, an AI-powered men's fashion startup. Anya shares how she scaled the business from 2 founders to over 20 team members, achieving 10x growth and generating millions in revenue. She discusses how AI-driven clothing subscriptions provide a hassle-free shopping experience while…
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Need to transform your performance partnerships channel, or more dauntingly, build it from the ground up? A certainly big task, but one Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint knows incredibly well. In this episode, Todd sits down with Natasha, to explore how the brand has evolved its influencer marketing stra…
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In this episode of Grow a Small Business, host Troy Trewin interviews Ian Myers, founder of Oceans, shares his journey of scaling from 2 to 50+ team members in just three years. By leveraging Sri Lanka-based operational outsourcing and referral marketing, Ian achieved remarkable global growth. He reveals how Oceans thrived with minimal marketing sp…
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