Best Builder Funnel Radio Podcasts (2025)

1
341 - Rise Recap + Why Right Now is the Best Time to Try Chat-GPT 34:14

Play Pause

1h ago34:14

34:14

In this episode of AI Marketing for Remodelers and Builders, Kai and Spencer recap their experience at the Remodelers on the Rise Conference, highlighting how the building and remodeling industry is starting to embrace AI. They share insights from a live demo, audience reactions, and the growing adoption of tools like ChatGPT among remodelers.They …

1
340 - The Visibility Shift - Part 3: You’re More Findable Than You Think 12:43

15h ago12:43

12:43

Part 3 of The Visibility Shift: You're likely sitting on a goldmine of content—and it's your past projects. This episode dives into how to turn finished work into visibility tools that attract more of your ideal clients. From project spotlights and client quotes to SEO-friendly formatting and consistent branding, small changes can make a big impact…

1
339 - Stop Losing Leads: The 2 Paths Every Remodeler Website Needs 24:45

3d ago24:45

24:45

Most of your website visitors aren't ready to book a call, they're just researching. Spencer breaks down a simpler, smarter approach to lead conversion that captures both ready buyers and long-term prospects. Learn how to nurture trust, stay top of mind, and turn researchers into future clients.📍 Want help building a lead conversion and nurturing s…

1
338 - AI Marketing for Remodelers & Builder: Why Showing Up in AI Search Results Matter 41:27

6d ago41:27

41:27

In this episode of AI Marketing for Remodelers and Builders, Spencer and Kai dive into the fast-changing world of AI-powered search and why showing up in these results is becoming critical for remodelers, builders, and home service pros.They break down how tools like Google’s AI Mode, ChatGPT, and Perplexity are reshaping the way people find contra…

1
337 - The Visibility Shift - Part 2: The Power of Third-Party Proof 9:13

8d ago9:13

9:13

Part 2 of The Visibility Shift series — Homeowners trust what others say about you more than what you say. In this episode, Spencer breaks down how to build third-party proof through reviews, local directories, partner mentions, and media features so you don’t get overlooked online.📍 Want help building trust and visibility heading into 2026? Join u…

1
336 - Remodeling Rebound? The 2026 Forecast You Need to Hear 12:58

10d ago12:58

12:58

After a tough 2025, signs point to modest growth ahead. Spencer unpacks industry forecasts, growth drivers, and key risks to watch in 2026 and shares what smart remodelers should be doing now to get ahead of the rebound.📍 Want help setting clear goals and building your 2026 game plan? Join us at the Builder Funnel Workshop this October:🔗 builderfun…

1
335 - AI Marketing for Remodelers & Builders: Why AI Adoption Isn't a Choice 1:03:44

12d ago1:03:44

1:03:44

AI is no longer a "nice-to-have," it’s a must for remodelers and builders who want to stay competitive. In this episode of AI Marketing for Remodelers & Builders, we’re breaking down why AI adoption isn't a choice anymore and how you can start using it in your business today.Here’s what we cover:How fast AI tools have evolved in just 3 yearsThe dra…

1
334 - The Visibility Shift - Part 1: Why Google Isn’t the Only Game Anymore 9:41

17d ago9:41

9:41

Part 1 of The Visibility Shift Series Search behavior is changing fast, and Google isn’t the only place homeowners are discovering remodelers. From YouTube to ChatGPT to Reddit, visibility now depends on more than SEO. Learn where your ideal clients are actually looking and what builds trust across platforms.📍 Want to build a visibility strategy fo…

1
333 - $4M and Climbing Inside a Remodeler’s 13X Marketing ROI 16:12

17d ago16:12

16:12

A remodeler generated $4 million in revenue and a 13x marketing ROI using a strategic, multi-channel inbound system. Spencer breaks down how they did it, what made it work, and why tracking your true ROI by channel is the key to smart growth decisions.📍 Want help calculating your ROI and building a scalable system? Join our October Builder Funnel W…

1
332 - Garbage Leads, Great Results: Why Sifting Is Part of the Game 13:12

25d ago13:12

13:12

Most remodeling companies dream of perfect leads, but the reality is, high-ROI pipelines come with noise. Spencer breaks down why sifting through junk leads is just part of the game, how to focus on cost per acquisition (not cost per lead), and practical ways to filter better without killing your pipeline.📍 Want to dive deeper into ROI, acquisition…

1
331 - Booked Solid? Here’s What to Do When You Have Too Many Remodeling Leads 19:40

1M ago19:40

19:40

Having too many leads might seem like a good problem, but it can quietly stall your momentum if handled the wrong way. When your pipeline is full and your schedule is booked, it’s tempting to scale back, but that decision often creates bigger issues down the road. This episode explores what to do instead, offering practical ideas to help you keep g…

1
330 - Remodeling Lead Sources That Are Working Right Now 14:16

1M ago14:16

14:16

Lead generation is evolving quickly as AI changes how people search and interact online and remodelers and custom builders need to adapt. With SEO shifting toward hyper-local strategies and Google Ads requiring more precision, success now depends on dialing in the right mix of targeting, content, and tracking. Paid ads, warm audience retargeting, e…

1
329 - The Uncomfortable Truths of Growing a Remodeling Business 24:33

1M ago24:33

24:33

Growth is messy, painful, and often far less glamorous than it looks from the outside—and this episode dives headfirst into the uncomfortable truths that come with scaling a small business. From letting go of great team members who can’t grow with the company, to rebuilding systems mid-flight, to the loneliness and weight of leadership, this is an …

1
328 - How Remodelers Can Show Up in ChatGPT (and Other AI Tools) – Step-by-Step Visibility Guide 20:40

2M ago20:40

20:40

Would ChatGPT recommend your remodeling company if a homeowner asked it who the best remodeler in your city is?AI tools like ChatGPT, Gemini, and Perplexity are quickly becoming the new way homeowners search, and most remodelers are invisible to them. In this episode, we break down how to fix that.You’ll get a clear, actionable guide to training AI…

1
327 - How does Builder Funnel Measure ROI for Clients 14:26

2M ago14:26

14:26

Most companies either aren’t tracking ROI at all or are looking at the wrong numbers, leading to confusion and wasted spend. This episode offers a clear formula for understanding what your marketing is actually returning, how to spot what's working, and how to scale with confidence. With real-world examples and a long-term mindset, it’s a guide to …

1
326 - Want to Hit $10M+ in Remodeling Revenue Mirror those Companies 11:03

2M ago11:03

11:03

Scaling to $10 million and beyond takes more than ambition—it requires a serious investment in marketing. Top remodeling companies spend 8–10% of revenue to drive growth, not after they get big, but to get big. This episode explores key mindset shifts, why marketing is a growth engine—not a cost—and how to align your sales and marketing strategy fo…

1
325 - Tired of the Revenue Roller Coaster Here’s How to Smooth out Sales 7:52

2M ago7:52

7:52

If your sales feel like a rollercoaster—one great month followed by two slow ones—you’re not alone. In this episode, Spencer dives into why so many remodelers face this kind of unpredictability and how to fix it. Spoiler: it starts with volume, not just better leads. Tune in to learn how to smooth out your revenue and build a more stable, scalable …

1
324 - Why Does It Cost More to Generate Remodeling Leads Right Now 15:27

3M ago15:27

15:27

Why are remodeling and custom home leads so expensive right now? In this episode, Spencer breaks down the top 3 reasons: more competition, cautious consumers, and evolving ad platforms.You'll learn why traditional strategies aren’t working as well—and what you can do instead. From hyper-targeted campaigns to smarter nurturing, this episode offers p…

1
323 - The Long Game of Marketing (How to Win) 13:09

3M ago13:09

13:09

Ever wonder if your marketing efforts today will pay off years down the road? In this episode, Spencer reveals the real power of long-term marketing, sharing how leads from as far back as 2015 are just now becoming customers. Learn how to build a sustainable system that captures and nurtures leads for the long haul—listen now!…

1
322 - How Remodelers Can Fill the Pipeline Fast (w/ realistic timeframes) 14:41

3M ago14:41

14:41

What’s the fastest way to fill your pipeline when the phone stops ringing? Spencer breaks down the paid ads playbook, shares a simple email you can send today, and explains why your word-of-mouth close rate won’t cut it anymore.By Spencer Powell

1
321 - What to Do When Remodeling Leads Slow Down 15:22

3M ago15:22

15:22

Leads feeling a little sluggish lately? You're not alone. In this episode, we dig into what might be going on and how to respond when the phones get quiet. Whether it's the economy or something else, there's always a next move. Listen now!By Spencer Powell

1
320 - What is My Remodeling or Building Business Worth 11:41

4M ago11:41

11:41

What’s your remodeling or building business actually worth? In this episode of Builder Funnel Radio, Spencer breaks down the small business valuation formula using SDE (Seller’s Discretionary Earnings), explains what drives your multiple up or down, and shares real-world examples. Whether you're looking to sell, scale, or just build a healthier bus…

1
319 - The Long Game: How Nurturing Leads Over Time into a $198K Project 11:15

4M ago11:15

11:15

In this episode of Builder Funnel Radio, we dive into the power of playing the long game when it comes to remodeling leads. We'll share a real-life success story from one of our clients who closed a $198K project in Q1 — from a lead that came in multiple years prior and only engaged sporadically. If you’ve ever wondered whether it’s worth emailing …

1
318 - The Marketing One-Two Punch: Amplify Your Ad Investment with Content 16:09

4M ago16:09

16:09

What if your advertising dollars could go twice as far—and convert better leads—just by adding one missing ingredient?In this episode of Builder Funnel Radio, Spencer shares the powerful one-two punch that transformed his agency from invisible to in-demand: content marketing + advertising. He tells the story of how he landed his first clients by co…

1
317 - Thriving When the Market Slows: Remodeler Playbook for Downturns 23:29

5M ago23:29

23:29

The remodeling market is slowing down, and it’s hitting hard—fewer leads, delayed projects, and industry-wide budget cuts. In this episode, Spencer breaks down exactly what remodeling business owners should be doing right now to stay profitable, visible, and positioned for long-term success. If you're feeling the pressure, this is the playbook you …

1
316 - What to Do with Too Many Leads 10:18

5M ago10:18

10:18

Too many leads might sound like a dream—but it can quickly turn into a bottleneck if you don’t have a plan. In this episode, Spencer shares three smart moves you can make to handle the influx: raise your pricing, get pickier about projects, and build a strategic backlog. If your pipeline is overflowing, this one’s for you. Listen now!…

1
315 - Why Our Clients Use HubSpot 17:49

5M ago17:49

17:49

Builder Funnel has worked with hundreds of remodelers and custom builders, and one tool we consistently recommend is HubSpot. But why? In this episode, Spencer breaks down why HubSpot is our go-to CRM—for both our clients and our own team. From tracking leads and automating follow-up to syncing sales and marketing efforts, HubSpot isn’t cheap—but i…

1
314 - Unlock Growth by Finding Your Business Constraint 15:24

5M ago15:24

15:24

Every business has a constraint — the bottleneck that’s holding you back from your next level of growth. In this episode, you’ll learn how to identify whether your biggest limiter is leads, sales, or team capacity — and what to do about it. Spencer shares real examples from his own business and client experiences, plus the key moves that helped unl…

1
313 - 4 Lessons from Spending $250K in Digital Advertising in 12 Months 17:09

6M ago17:09

17:09

Spending money on digital ads without a clear plan or patience can waste time and budget. After investing over $250K in Google and Meta Ads in just 12 months, Spencer Powell shares four key lessons remodelers and custom builders need to know before scaling ad spend. From setting realistic timelines to understanding seasonality and knowing your numb…

1
312 - Leadership Lessons for Remodelers 21:08

6M ago21:08

21:08

Listen in as Spencer outlines several leadership lessons and answers questions around scaling from a small team to a larger one, how to inspire your team during tough times, how to develop leadership skills in yourself and others as well as covering common leadership mistakes he sees business owners making. Finally, Spencer also talks about how to …

1
311 - 7 Remodeler Sales & Marketing Metrics You MUST Track 21:15

6M ago21:15

21:15

Tracking the right metrics is the key to scaling your remodeling business profitably. Spencer Powell breaks down 7 essential sales and marketing metrics—including Customer Lifetime Value (LTV), Cost to Acquire a Customer (CAC), and conversion rates. Learn how to improve these numbers and drive predictable, sustainable growth. If you’re serious abou…

1
310 - How to Create a Compelling Design Offer 13:15

6M ago13:15

13:15

Are your design offers blending in with the competition? Spencer Powell shows you how to transform a generic design contract into a compelling offer that drives commitment. Learn how to productize your design process by naming your offer, setting clear deliverables and pricing, and adding elements like guarantees, scarcity, urgency, and bonuses. Th…

1
309 - How to Create a Compelling Lead Generation Offer 19:36

6M ago19:36

19:36

Too many remodelers and custom builders settle for “Book a Call” and “Request a Quote” that only generate “meh” leads. In this episode, discover how to transform lackluster offers into irresistible lead magnets—like free remodeling guides, design giveaways, and exclusive seminars—that grab attention and build lasting trust.Ready to turn those “meh”…

1
308 - How to Create Profitable Advertising for Your Remodeling Business 19:47

6M ago19:47

19:47

Struggling to make your advertising profitable? You’re not alone. In this episode, Spencer Powell breaks down the key formula every remodeling business owner needs to know: the LTV to CAC ratio. Learn how to calculate your Customer Lifetime Value (LTV) and Cost to Acquire a Customer (CAC) to ensure your marketing efforts generate real, scalable pro…

1
307 - Remodeling Business Owners, This is Preventing You From Scaling 15:54

7M ago15:54

15:54

Are you the bottleneck in your own business? It might be the #1 thing holding you back from scaling. In this episode, Spencer Powell shares his personal experience of breaking through growth ceilings by strategically removing himself from day-to-day operations. Learn how to identify when it’s time to delegate, what roles to hire first, and how to m…

1
306 - Defining Leads vs. MQLs vs. SQLs for Remodelers 8:42

7M ago8:42

8:42

Not all leads are created equal. In this episode, Spencer Powell breaks down the key differences between Leads, Marketing Qualified Leads (MQLs), and Sales Qualified Leads (SQLs) for remodelers. With over 6,000 leads generated for our clients in the last 12 months, it’s time to clarify what truly counts as a lead. Listen now!…

1
305 - How to Nail Your 2025 Business Goals 9:26

7M ago9:26

9:26

Are you ready to crush your 2025 business goals? In this episode, Spencer Powell shares the exact process he’s used to exceed Builder Funnel’s revenue goals year after year. From identifying constraints to breaking down targets and crafting actionable plans, you’ll walk away with a roadmap to tackle your biggest challenges and achieve your growth o…

1
304 - How Much Should Remodeling Companies Spend on Marketing 15:04

7M ago15:04

15:04

How much should remodeling companies and custom home builders allocate to their marketing budget? In this episode, Spencer Powell dives into the factors that determine the ideal marketing spend for your business, offering practical insights to help you balance growth goals with financial sustainability. Whether you're just starting out or looking t…

1
303 - Incremental Gross Margin: How to 5x Your Profit 9:22

8M ago9:22

9:22

In this episode, Spencer Powell breaks down the concept of incremental gross margin and shows how small changes in your marketing investment can lead to massive profit leaps. With a practical example and real-world insights, you'll learn how to calculate and exploit incremental gross margin to drive growth and boost profitability in your business. …

1
302 - 5 Reflections + Lessons Learned from 2025 32:00

8M ago32:00

32:00

Spencer Powell reflects on the lessons learned and key insights gained throughout 2024. From hiring and onboarding to understanding key metrics like cost to acquire and gross margin, Spencer shares the highs, the mistakes, and the strategies that helped Builder Funnel grow and scale. He dives into the power of tracking the right metrics, the import…

1
301 - Elevating the Client Experience with Kyle Hunt 46:34

8M ago46:34

46:34

Spencer is joined by Kyle Hunt, owner of Remodelers on the Rise, for an engaging discussion centered around the client experience. Kyle brings practical tips and creative strategies to the table, sharing valuable insights that every remodeler can put into action. This relaxed and conversational episode offers fresh perspectives and plenty of inspir…

1
300 - Company Goal Planning and Systems for 2025 18:24

9M ago18:24

18:24

Learn how to set your business up for success in 2025 with proven strategies and systems that drive results. Spencer Powell shares the key frameworks Builder Funnel uses to plan, align teams, and hit big goals year after year. Whether it’s setting priorities, tracking progress, or improving workflows, these insights will help you create focus, buil…

1
299 - Remodelers, Here’s How to Shift from Large Paid Ads Budgets to Organic Leads 9:48

9M ago9:48

9:48

What’s the best approach when your paid advertising budget feels too high? Spencer Powell breaks down how remodelers and custom builders can shift from relying heavily on paid ads to building a sustainable organic lead-generation strategy. Drawing on real-world examples, Spencer explores when to scale paid ads, how to integrate organic tactics, and…

1
298 - My Thoughts on Social Media for Marketing 8:26

9M ago8:26

8:26

Social media is a game changer for remodelers and custom builders—but maybe not in the way you think. In this episode, Spencer shares his perspective on how to use social media as a powerful nurturing tool to build trust, showcase your work, and amplify other marketing efforts. From behind-the-scenes content to project spotlights, discover how soci…

1
297 - Lessons from the Inc. 5000 with Nicholas Donlin 40:03

9M ago40:03

40:03

Spencer chats with Nicholas Donlin, Owner of Zenith Design + Build, about what it takes to earn a spot on the Inc. 5000 list. Builder Funnel made the list for the first time this year, while Zenith celebrated their third appearance. Together, they dive into the challenges of scaling, lessons learned along the way, and the pivotal moments that drove…

1
296 - Leads vs. MQLs. vs. SQLs 11:31

10M ago11:31

11:31

Understanding the difference between leads, MQLs, and SQLs is the key to better marketing and sales alignment. Today, we’ll break down what each term means, how to define them for your business, and why clarity in these definitions can transform your lead generation efforts. Whether you’re looking for more inquiries or ready-to-buy clients, this ep…

1
295 - How to Remove Yourself From Sales 19:06

10M ago19:06

19:06

Explore a step-by-step approach to transition out of daily sales duties in your business. Spencer delves into creating a documented sales process, establishing consistent “next steps,” setting sales targets, and aligning compensation plans to encourage growth. By increasing lead volume and implementing a clear training timeline, learn how to delega…

1
294 - How to Reverse Engineer Your Sales Goals in 5 Steps 21:09

10M ago21:09

21:09

Discover a powerful 5-step framework for setting and achieving your sales goals by reverse engineering your targets. This episode covers how to break down desired revenue into manageable lead sources, establish monthly targets, and align production capacity for smooth growth. By analyzing conversion rates and past data, you’ll gain insight into set…

1
293 - Adopting Technology with Steve Yates of Buildxact 41:38

10M ago41:38

41:38

Spencer Powell and Steve Yates from Buildxact discuss how technology can streamline remodeling businesses. They dive into overcoming adoption challenges, gauging ROI, and tips for effective change management. Steve also shares success stories and offers a glimpse into future tech trends shaping the industry. Tune in to learn how adopting new tools …

1
292 - How Much Can You Spend to Acquire a Customer? 14:55

10M ago14:55

14:55

Ever wonder how much you should be spending to acquire a customer? It’s probably more than you think, and that’s great news for your business growth! In this episode, Spencer explains the true cost of customer acquisition and how understanding this concept can accelerate your growth. Stop guessing how much to spend on marketing—learn the right amou…