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Accounting Practice Sales Podcasts

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A show dedicated to accountants and bookkeepers who are looking to grow their practice. We deep dive into both the theory and the exact steps you need to grow your practice in the way you always dreamed. You will learn marketing, sales, hiring, management, pricing... everything it takes to scale a practice. The one thing we don’t talk about are accounting skills. You already have those. What we do is give you business skills.
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Have you wondered what it takes to thrive in the accounting industry? Or how the experts established their successful careers? Learn from industry experts with Canopy. In each episode of the Practice Success Podcast, Canopy takes a deep dive with accounting professionals, exploring their career trajectory, extracting advice for firms, and discussing the latest trending topics.
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The Abundant Accountant Podcast is where accounting, tax, and bookkeeping professionals come to learn the most efficient and powerful ways to grow their business, sharpen their skills, and have consistent increasing revenue. We cover topics from sales, marketing, networking, pricing, finding your ideal clients, increasing cash flow, setting boundaries with clients, and much more so you can stop giving away your time and expertise away for free and start being paid your value and worth. You’l ...
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Accountant's Flight Plan

Brannon Poe; Poe Group Advisors

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Welcome to The Accountant's Flight Plan, where we guide you toward building a top-tier CPA firm that you would want to buy. With over 20 years of working with accountants in mergers and acquisitions, Brannon Poe, CPA delves into engaging and vital topics with industry leaders. Unpacking everything from transition planning and accounting practice sales to practice management and firm development, Brannon equips you with the tools you need to build the practice of your dreams. Whether you are ...
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Creative Agency Account Manager Podcast

Jenny Plant - Account Management Skills Ltd

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This podcast is for you if you are managing day to day client relationships in a creative agency. The aim of the podcast is to share insights and tips to help you add more value to the client's business, strengthen your relationships with your clients, develop your skills in account management and grow your agency's business.
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Breaking BizDev

John Tyreman & Mark Wainwright

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What does "business development" mean anyways? On Breaking BizDev, John Tyreman and Mark Wainwright break down, beat up, and redefine that nebulous term 'business development' for the modern professional services firm. Subscribe to this podcast to get sales and marketing advice that you can actually put into practice right away. Whether you're an expert doer-seller, firm owner, or a dedicated sales/marketing pro, each episode will help you understand your buyers and win new business. Subscri ...
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CAS Minute

Roman Villard, CPA

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CAS Minute is your go-to podcast for actionable insights, strategies, and expert advice to elevate your Client Accounting Services (CAS) practice. Hosted by Roman Villard, CPA, each bite-sized episode dives into key topics like CAS sales, tech stack optimization, operational efficiency, and building a culture that retains top talent. Whether you’re looking to scale your firm, implement the latest accounting technologies, or master the art of advisory services, CAS Minute delivers the tools a ...
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Welcome to 'It Depends', a sales tax podcast hosted by Brian Greer and Jeff Meigs from TaxConnex. In this podcast, we’ll be exploring different aspects of sales and use tax. So whether you’re a tax pro or a novice, in industry, school or a practicing CPA, tune in and join us as we attempt to simplify the complexity of the sales tax world. This is ‘It Depends.’ Because with sales tax, there is rarely just one answer. And often that’s our answer to many questions – it just depends. Brian - Chi ...
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AGrowth Agency

AGrowth Agency

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Agrowth provides premium ad account services for industry-leading platforms including Google, Meta, TikTok, Bing, and over 106 others. The company was founded by a team of advertisers and tech enthusiasts with more than 10 years of experience. Business Name: AGrowth Address 1:6th Floor, Song Da building, 131 Tran Phu, Ha Dong, Hanoi, 100000. Phone 1: (+84) 865 497 283 Address 2: 701 Tillery Street, Unit 12, 2690 Austin, Texas, USA, 78702. Address 3: Fu Tao Building, 98 Argyle Street, Mongkok ...
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The 15-Hr Accountant Podcast is a podcast for accountants, CPAs, bookkeepers and fractional CFO who are starting (or thinking about starting) their own accounting practice. The podcast focuses on the key building blocks of a hyper-lean, six-figure-plus profitable accounting firm that allows for work-life balance. The perfect podcast for accountants who want to balance parenthood, grandparenthood, easy into retirement, or recover from burnout!
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At CLB Network, we celebrate the best in residential and commercial design-build. Our mission is to recognize firms whose work goes beyond aesthetics — those who deliver exceptional service, outstanding results, and sustainable yet innovative solutions. We honor those who don’t just build, but who shape environments, elevate neighborhoods, and set new standards in design, construction, and client satisfaction. Certified Luxury Builders highlights key industry trends and success strategies, r ...
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Exit Coach Radio

Exit Coach Bill Black

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Exit Coach Bill Black interviews Top Advisors for Tips, Ideas & Precautions for Business Owners who want to grow and protect their company value and plan for a successful Business Sale or Transfer. Listen daily so you can be well-planned!
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Explore the human side of sales and business with host Tyler Lindley. Leaders in their field share a dose of inspiration through stories about life and business. Sales professionals provide tactical tips you can put into practice today. It all comes together to help you chart your path forward. Achieve your goals on your terms — get inspired by stories from extraordinary people, elevate your performance with the latest outbound tactics, and find the lift you need to take your career to the n ...
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MDRT Podcast

MDRT Podcast

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In this EXCEL Award-winning series, hear thoughts and suggestions from top MDRT members on issues that financial and insurance professionals encounter in their careers. Contact us at [email protected]. MDRT diversity statement: https://www.mdrt.org/diversity-statement The Million Dollar Round Table® (MDRT) does not guarantee the accuracy of tax and legal information and is not liable for errors or omissions. You are urged to check with tax and legal professionals in your state, province or co ...
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In the age of FAKE NEWS, brave souls are needed to fight through the noise and give accountants in practice the support and information they deserve. David Boyar and Paul Meissner share a passion for the role Accountants play in the Australian economy. As the engine room of the economy, small - medium businesses rely on their accountant for technical knowledge, business acumen and professional (and often personal) support. As the way accountants work (through technology) and service (through ...
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Now is the time of the Pioneering Practice! Best selling author and marketing expert Amanda C. Watts shares her book 'The Pioneering Practice' as an audiobook. Described as 'The number 1 authority in marketing for accounting firms in the world' Amanda's insights will transform the way you market your accounting practice. LEARN HOW TO MOVE WITH THE TIMES AND NOT GET LEFT BEHIND. There is becoming a strong divide in the accounting industry. There are accounting practices that are pioneering th ...
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The Manhood Experiment

Devon Wesley, Jason Sani, Tarek Statico

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We are often distracted in life and never really dive deep into the real foundation of self improvement, goal achieving, and wellbeing. - Join our team of experts every week as we discuss the real facets of manhood. Topics like: How to develop more self esteem, self love, deeper relationships. How to improve our wellbeing, mental toughness, resilience, and productivity. How to develop critical skills, become better leaders, expand our careers/business, create financial security and contribut ...
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A show hosted by me, David Ventura, a specialist in training, educating and consulting on practical strategies for harnessing the power of Key Account Management (KAM) in SME’s today. I am also the principal KAM consultant and Managing Director of www.kamguru.com. In a world of diminishing customer loyalty, what can business leaders do to retain their top customers, while still adding value. In this podcast I explore some hands-on tips and tactics you can implement today – to remarkably shif ...
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B2B Marketing Exchange

Demand Gen Report

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The B2B Marketing Exchange Podcast features candid insights from those who live and breathe B2B. Every week, we'll feature the industry's top influencers and practitioners, who will touch on top-of-mind topics around content strategy, demand generation, account-based marketing, and sales enablement. Subscribe now to get a front-row seat to intimate conversations and top-rated talks from our premier events.
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Pedro Oliveira is a seasoned leader in the brewing industry, recognized for his expertise in driving innovation and strategic growth. With a proven track record at Kerry Group, where he served as RD&A Senior Scientist and Global Brewing Innovation Lead, Pedro Oliveira spearheaded groundbreaking projects in alcoholic and non-alcoholic beverages, pushing the boundaries of brewing technology. Now, as Global Business Development Director at Totally Natural Solutions Ltd., he leads high-impact sa ...
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Business Essentials talks to those at the forefront of business success who are willing to share their experience and expertise with you. Each episode provides relevant, reliable and up-to-date topics on how to grow your business. We interview experts on leadership, innovation, sales and marketing, customer service, and more. And we speak with leaders in business who have faced challenges and achieved success themselves, and who provide their own insights on what it takes to be successful.
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In the United States, according to Gallup, nearly 70% of employees are not engaged in their work. Disengagement negatively affects profitability and productivity. I believe there are 3 ways businesses can improve engagement. One, they inspire with a clear vision. Two, they practice open-book management. Three, they intentionally build collaborative, accountable, strength-focused teams. My intention is to inspire owners considering a new way to run their business and to encourage those curren ...
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Talking about Coaching

Yannick Jacob, Siwash Zahmat & Nicki Drab

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Does what it says on the tin: We talk about coaching. We, that is Yannick, Siwash and Nicki. We love coaching, collectively got a tonne of experience, knowledge and charm; and we all felt it was time to give something back to our wonderful coaching community. Whether you're a life coach, work with organisations or practice any other form of coaching, you can ask us anything and we'll discuss it for and with you so you can learn, grow and develop your practice and business skills!
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Welcome to Latino Pro's Podcast, the go-to show for entrepreneurs, law firms, and busy professionals ready to scale smarter with elite virtual talent from Latin America. Each week, we explore how Virtual Assistants—from Paralegals to Medical Scribes, Marketing Experts, and more—are transforming the way businesses operate. Hosted by the LatinoPro team, we deliver quick, actionable episodes packed with real success stories, hiring tips, and productivity hacks to help you delegate better, cut o ...
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The Dental Business Guide

Samera Business Advisors

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Presented by the team at Samera Business Advisors. The Dental Business Guide is all about helping aspiring dental practice owners build and grow their dental business empire. Tune in for tips and tricks by leading industry experts on how you can start and grow your dental business.
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Welcome to the Hardtofindseminars.com Unique Selling Proposition (USP) Podcast. I have searched my archives for my most powerful audio consultation on the subject of USP. Many of these recordings are actual consulting sessions with paying clients. Listen in as I craft and teach the power of a USP. Each of these consultations are packed with money making ideas and specific examples of how you can take what you do and developed it into a powerful reason why someone should buy from you. Your US ...
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Call To Order

Orion Talent

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Call to Order is a weekly podcast where 2 Army Veterans in the Recruiting Industry come together to discuss business trends and how Military Veterans could significantly improve your organization. A podcast designed to provide information that is relevant on military recruiting while having some fun in the process.
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show series
 
A/B Testing Google Ads: Optimize Smarter, Not Harder In the world of PPC, small tweaks often lead to big results. A single headline change, a refined call-to-action, or a new landing page layout can improve click-through rates, lower acquisition costs, and maximize ROI. But how do you know which change truly drives impact? That’s where A/B testing …
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Google Promotion Extensions: Turn Clicks Into Conversions Running a sale but hiding your offer in ad copy is like whispering in a crowded room — no one hears you. That’s where Google Promotion Extensions come in. These ad assets add a price tag icon beneath your ad, displaying discounts or limited-time offers like “20% Off” or “Free Shipping on Ord…
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When Jackie Slaght joined E Tech Group, she didn’t expect to become the “accidental B2B marketer.” Now as Director of Marketing Communications, she’s helping unify a global team through storytelling and a newly launched podcast, Beyond Tech. In this episode, Jackie shares how the show amplifies technical voices, strengthens internal communication, …
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Show Summary: In this episode of Grow My Accounting Practice, we’re joined by Laura A. Shepherd, founder of Momentum BK, My Top Bookkeeper LLC, and MTB Management LLC. Laura shares how the Momentum BK Business Model empowers accounting professionals and business owners alike through its dual-purpose design—streamlining firm operations while enhanci…
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Jamie shares her incredible life journey with us and shares great lessons she has learned along the way. Dynamic Peak Performance training, consulting and speaking - with a unique integrative approach blending psychology, body-mind fitness, professional golf and martial arts expertise, and entrepreneurial energy. Questions answered: 1) Your work is…
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Google Callout Extensions: The Small Asset That Drives Big CTR Gains In Google Ads, where every click can cost dollars, maximizing your ad real estate is crucial. One of the simplest yet most underutilized ways to do this is through Callout Extensions — short, non-clickable snippets that highlight what makes your brand unique. A callout like “Free …
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In this episode of OnBase, host Chris Moody sits down with Madhup Mishra to explore how AI is collapsing traditional go-to-market funnels and reshaping product marketing as we know it. From redefining buyer journeys to measuring real engagement, Madhup offers a candid, strategic look at what it takes to win in an AI-driven world. He shares his phil…
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In this noisy digital world, you can’t break through the noise, you just add to it. Instead, you need to get in on the conversation where your ideal customers are already listening. As a Navy veteran who ran nuclear power plants, and an inbound marketing engineer, Tom Schwab has a refreshingly unique approach. He focuses on time-proven strategy, th…
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Google Ads Structured Snippets: The Smart Way to Boost CTR Advertisers often focus on headlines, descriptions, and bidding strategies — yet overlook one of Google Ads’ most efficient tools for improving ad performance: Structured Snippets. This underused asset allows brands to showcase key product or service details — like brands, types, or categor…
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Countdown Ads in Google Ads: The Science of Urgency In today’s competitive ad landscape, attention is fleeting and action depends on timing. That’s why Countdown Ads in Google Ads have become one of the most reliable ways to boost engagement and conversions. By displaying a live ticking timer directly inside your ad copy, countdown customizers tran…
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Google Ad Customizers: Scale Personalization with Precision Personalization isn’t just a buzzword in digital advertising — it’s the key to driving real results. In Google Ads, Ad Customizers let marketers deliver thousands of personalized ad variations without creating thousands of static ads. By dynamically inserting data such as product names, pr…
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Welcome to episode 148. This episode is going to be really useful if your agency has started using AI tools or if your team are experimenting with AI note-takers, ChatGPT, or generative image tools and you want to make sure you’re staying legally safe, compliant and transparent with your clients. My guests are Ryan Lisk, Founder, and Kay Yung, Seni…
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Dynamic Keyword Insertion in Google Ads: Smarter, Faster, More Relevant In performance marketing, relevance is everything. The more your ad reflects a user’s exact search, the higher your chances of earning the click — and ultimately, the sale. But managing hundreds of keyword variations manually? That’s impossible. Enter Dynamic Keyword Insertion …
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In this episode of The Accountant’s Flight Plan Podcast, we sit down with Mike Schwarz, CEO of MyZone AI, to explore the evolving need for modern accounting firm leaders to adopt AI. In this episode, we discuss how AI is impacting the world and what the projected implications are for small business owners in every industry. There are some key strat…
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Sales anxiety in accounting can drain confidence, health, and business growth—but it doesn’t have to. In this case study, Michelle Weinstein sits down with Rachel Bernier-Green, founder and CEO of Economic Justice Consortium (EJC), to share how she transformed her sales process, conquered fear, and built a thriving consulting firm serving six to ei…
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Ben Griffin is the Chief Visionary of CEOIQ, a company that provides Executive Coaching, Peer Advisory Group Programs, Strategy and Team Alignment workshops for Entrepreneurs and their Leadership Teams. Questions Asked: 1. How long does it take to plan and execute an exit? 2. What's the biggest mistake you see entrepreneurs make when preparing to e…
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How Google Ads Keyword Match Types Impact Your Campaign Strategy In Google Ads, every click starts with one decision — the keyword match type you choose. It determines how your ads are triggered, how much you spend, and how effectively your campaigns connect with real user intent. But as Google’s algorithm evolves, so does the role of match types. …
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How Google Ads Auctions Work: The System Behind Every Click Every second, Google Ads runs millions of mini-auctions deciding which ads appear, where they show, and how much each click costs. If you’ve ever wondered why your ad ranks higher (or lower) than competitors despite similar budgets — the answer lies in how Google Ads auctions actually work…
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Ever wonder why so many dental roll‑ups look impressive on paper but wobble behind the scenes? We open the black box of group dentistry and share what actually sustains multi‑site performance when valuations cool and the market gets tougher. From private equity’s consolidator logic to the operational realities of head office costs, we trace how gro…
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In this episode, host Paul Gibson talks with Meta Karagianni about the critical shift toward a client-led go-to-market strategy. Meta shares powerful insights from her recent study of over 100 global CMOs, revealing their top priorities and challenges for 2025. This discussion is a masterclass for any leader looking to move beyond siloed functions …
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Got a question? Text me! 🎓 The Future of Accounting: AI, Entry-Level Roles & Entrepreneur Advice 🔔 Subscribe for weekly CAS insights that help you lead in an AI-powered world What’s the future of accounting in the age of AI—and what should the next generation be learning now? In this episode of CAS Minute, Roman Villard recaps a live Q&A with DePau…
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Google Ads Bidding Strategies: The Key to Smarter ROI In Google Ads, your bidding strategy doesn’t just decide how much you spend — it defines how much you earn. The right approach can mean the difference between a profitable campaign and one that burns through your budget with little return. Google’s algorithm runs billions of auctions every day, …
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Google Ads Budget Optimization: Spend Smarter, Scale Faster In Google Ads, success isn’t just about crafting strong ad copy or targeting the right keywords — it’s about how you spend. A poorly managed budget can drain funds fast with little to show for it, while an optimized one turns every dollar into measurable growth. According to Google, advert…
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In this episode, Andy Francis, Vice President of Marketing at Q-Lab, joins The Kula Ring to discuss how his team reaches new audiences for their materials-durability testing instruments. Andy explains how Q-Lab tailors content around specific industry standards to attract technical buyers, the balance between paid and organic search, and the compan…
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Google Ads ROAS: The Metric That Reveals True Ad Performance It’s easy to get lost in surface-level numbers — high click-through rates, low cost-per-click, or impressive conversion counts. But when stakeholders ask the ultimate question — “How much revenue are we making for every dollar spent?” — only one metric truly matters: ROAS (Return on Ad Sp…
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Your CRM is haunted. Not by ghosts...but by cold leads, stalled proposals, and “maybe next quarter” conversations that never saw the light of day. In this episode, John and Mark take you on a guided tour of the Pipeline Graveyard—where dead deals lurk, and second chances await. Despite the Halloween theme, this one’s evergreen. Because let’s be hon…
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Google Ads ROI: The Real Measure of Advertising Profitability In digital advertising, success isn’t defined by clicks — it’s defined by profit. That’s why ROI (Return on Investment) remains the single most accurate measure of campaign performance. Unlike ROAS, which focuses on revenue generated per dollar spent, ROI looks deeper — measuring how muc…
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Google Ads Benchmarks: Insights & Metrics You Should Track Running Google Ads without understanding industry benchmarks is like flying blind. In 2025, competition and CPC volatility have made performance context more critical than ever. Benchmarks reveal whether your Click-Through Rate (CTR), Cost-Per-Click (CPC), and Cost-Per-Acquisition (CPA) are…
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This episode of the OnBase Podcast dives headfirst into the seismic shifts transforming the marketing landscape. Host Paul Gibson sits down with Fiona Shepherd to discuss the "change imperative", the urgent need for marketing leaders to reinvent their strategies, structures, and mindsets for 2026 and beyond. This isn't just another conversation abo…
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Having advised numerous business owner families, Paul West shares his insight on some key personal mistakes business owners miss out on due to focusing on wrong activities. Paul received his Bachelor’s degree from the University of Nebraska-Lincoln and earned his MBA from the University of Nebraska-Omaha. Paul and his wife, Courtney, have three chi…
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Business Success Factors is a consulting, coaching, and training company that helps companies to increase their sales revenue growth. Here are a few questions Doug answers in today's interview: 1. What is the number one mistake that you see companies making with their sales that impede or stop their growth? 2. Do you ever see a CEO or executive blo…
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Managing who has access to your Google Ads account isn’t just a security measure — it’s a core part of running efficient, scalable ad operations. Whether you’re working with an agency, freelancers, or a large in-house team, understanding and assigning the right access levels can make or break campaign performance. Why Access Management Matters Poor…
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Show Summary: In this inspiring episode of the Grow My Accounting Practice podcast, Mike Michalowicz and Ron Saharyan sit down with Rachel Bernier-Green, founder and CEO of the Economic Justice Consortium (EJC), to explore how financial professionals can lead — and thrive in — the social impact revolution. Rachel shares how the booming $715B ESG in…
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Adding users to your Google Ads account isn’t just an administrative step — it’s a strategic move to scale collaboration, safeguard data, and improve operational efficiency. When multiple marketers, agencies, or consultants work on the same campaigns, user access management becomes critical for maintaining structure, security, and accountability. W…
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Building a Google Ads account structure isn’t just a setup task — it’s a strategic foundation that determines whether your campaigns scale efficiently or waste your budget. In 2025’s competitive ad landscape, the difference between profitable growth and inconsistent results often comes down to structure. Why Account Structure Matters A well-organiz…
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Chris Bond of Murphy Business Financial Corp. discusses a recent business sale and the common needs of businesses to "survive" the founder to transfer successfully. Transcript: Chris: Surviving the exit of the founder or the operators, that's the biggest key, and every client project I work on is heavily weighted toward good will, so the value is o…
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Setting up a Google Ads payment method is more than just adding a credit card — it’s a crucial foundation that determines whether your campaigns run smoothly or get stuck in “eligible” status forever. For advertisers in 2025, mastering Google Ads billing is not optional — it’s the key to consistent performance, accurate cost control, and uninterrup…
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Got a question? Text me! 📉 What If AI Does Take Our Jobs? | CAS Minute 🔔 Subscribe for weekly insights to build a smarter, future-ready CAS firm What if the doomsday scenario isn’t robots stealing your job, but you failing to adapt? In this episode of CAS Minute, Roman Villard explores the uncomfortable but urgent question: What if AI really does m…
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Verifying your Google Ads account is no longer optional — it’s a key compliance step that determines whether your campaigns stay live or get suspended. Google’s advertising ecosystem has grown increasingly strict, with over 5 billion ads removed in 2024 for policy violations. This makes account verification essential for advertisers to maintain tru…
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Adrianna Smith and Lana Hout, Provisors members and Brokers at First Choice Business Brokers, specialize in industry-agnostic business sales for transactions under $25M. After meeting at USC, they found themselves continuously applying for the same finance jobs and eventually working at competing firms. They briefly worked at the same firm and ulti…
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Send us your thoughts or what you want to hear more about! In this episode of Canopy Practice Success, host KC Brothers welcomes two leaders who have been shaping Client Advisory Services for years: Deneen Dias and Christine Triantos, co-founders of Infinite Ties. From their early-adopter journeys to launching a new venture, Deneen and Christine sh…
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Renting a Google Ads account has become one of the most effective ways for advertisers to bypass restrictions, avoid suspensions, and scale faster in competitive industries. While Google’s strict policies can delay or block campaigns, renting a verified agency account offers a shortcut to start running ads immediately — safely and efficiently. A Go…
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Setting up a Google Ads account might seem straightforward, but the smallest mistake—like selecting the wrong currency or time zone—can create long-term issues that are impossible to fix later. In 2025, as competition intensifies across Search and Shopping campaigns, getting your account structure, billing setup, and goal configuration right from d…
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Google Ads for E-commerce 2025: Strategies to Maximize ROAS In 2025, Google Ads remains the most effective engine for e-commerce growth, powering measurable sales across Search, Shopping, Display, and YouTube. With over 80% of online shoppers using Google to research or compare products before buying, the platform offers the rare combination of rea…
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Brian Kinahan is a business coach who helps CEOs and business owners improve business performance and prepare for an eventual sale or generational transfer. His philosophy: run your business like you're going to sell it, even if you're not. Questions Asked: 1) Are there steps an owner can take in the short term to increase the selling price of a bu…
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