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Why AI Will Be Your New Assistant on Amazon

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Manage episode 518188605 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Michael sits down with Joshua Rawe from AmplyCell to explore a quiet revolution inside Amazon advertising. Téogether, they unpack how AI is taking over the heavy lifting — from creating videos to analyzing data — and why the future of selling on Amazon will belong to those who can think both creatively and technically. You’ll discover how Amazon’s newest AI tools are not just changing ads, but redefining what it means to be a marketer.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 00:00 – Intro
  • 02:15 – Are Amazon advertisers becoming more like electricians?
  • 08:10 – Inside Amazon’s new AI creative studio
  • 12:37 – The rise of AI assistants for sellers and account optimization
  • 17:22 – How Amazon now builds listings from a Shopify URL
  • 20:55 – AI in Product Opportunity Explorer
  • 24:48 – Why AI still needs human logic and interpretation
  • 29:30 – Practical ways to use AI in PPC today
  • 33:18 – The marketer of tomorrow: technical + creative
  • 37:02 – Adapting before AI does it for you
  • 🦡 Resources & Links

    -

    Host and Executive Producer: Michael Erickson Facchin

    Guest Co-Host: Joshua Rawe

    Senior Producer: Nancy Lili Gonzalez

    Podcast Coordinator & Graphic Designer: Sofiia Podash

    Video and Audio Editor: Pedro Moreno

  •   continue reading

    382 episodes

    Artwork
    iconShare
     
    Manage episode 518188605 series 2625056
    Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

    In this episode, Michael sits down with Joshua Rawe from AmplyCell to explore a quiet revolution inside Amazon advertising. Téogether, they unpack how AI is taking over the heavy lifting — from creating videos to analyzing data — and why the future of selling on Amazon will belong to those who can think both creatively and technically. You’ll discover how Amazon’s newest AI tools are not just changing ads, but redefining what it means to be a marketer.

    We’ll see you in The PPC Den!

    🦡 Highlights ​​

    • 00:00 – Intro
    • 02:15 – Are Amazon advertisers becoming more like electricians?
    • 08:10 – Inside Amazon’s new AI creative studio
    • 12:37 – The rise of AI assistants for sellers and account optimization
    • 17:22 – How Amazon now builds listings from a Shopify URL
    • 20:55 – AI in Product Opportunity Explorer
    • 24:48 – Why AI still needs human logic and interpretation
    • 29:30 – Practical ways to use AI in PPC today
    • 33:18 – The marketer of tomorrow: technical + creative
    • 37:02 – Adapting before AI does it for you
  • 🦡 Resources & Links

    -

    Host and Executive Producer: Michael Erickson Facchin

    Guest Co-Host: Joshua Rawe

    Senior Producer: Nancy Lili Gonzalez

    Podcast Coordinator & Graphic Designer: Sofiia Podash

    Video and Audio Editor: Pedro Moreno

  •   continue reading

    382 episodes

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