Go offline with the Player FM app!
29: Prospecting On Purpose Series - Establishing Credibility
Archived series ("Inactive feed" status)
When? This feed was archived on September 01, 2025 06:12 (). Last successful fetch was on February 26, 2024 17:54 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 174663964 series 1352956
Prospecting on Purpose includes three parts - 1) Establishing Credibility; 2) Systemizing Sales Campaigns; and 3) Generating More Leads. Today we discuss what it means to Establish Credibility specifically as it relates to conducting research as part of the prospecting process. We discuss the concept of CIGs to put you in a position to understand your target audience's unique Challenges, Issues and Goals. We discuss how you can map your products, services and solutions to your prospective customer's unique CIGs. Finally, we illustrate all of this by listening in on a short clip of one of Sean's coaching sessions with one of his clients.
68 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on September 01, 2025 06:12 (). Last successful fetch was on February 26, 2024 17:54 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 174663964 series 1352956
Prospecting on Purpose includes three parts - 1) Establishing Credibility; 2) Systemizing Sales Campaigns; and 3) Generating More Leads. Today we discuss what it means to Establish Credibility specifically as it relates to conducting research as part of the prospecting process. We discuss the concept of CIGs to put you in a position to understand your target audience's unique Challenges, Issues and Goals. We discuss how you can map your products, services and solutions to your prospective customer's unique CIGs. Finally, we illustrate all of this by listening in on a short clip of one of Sean's coaching sessions with one of his clients.
68 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.