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Ask Us ANYTHING: Your Q4 Cheat Codeš³ Regifting Rules and the Gift Bag Debate š | Ep. 442
Manage episode 517817769 series 3503151
Feeling stuck on year-end content? Jay Schwedelson makes the case for a simple, printable calendar as your fastest way to spark signups between Nov 1 and Jan 15, with real numbers to back it up. He shares exactly how B2B, consumer, and nonprofit teams can spin a one-hour build into two months of lead gen, then weighs in on regifting etiquette and the very serious question of reused gift bags.
ć ¤
Best Moments:
(01:32) Calendar content is the simplest year-end boost for signups and downloads.
(02:10) From Nov 1 to Jan 15, calendars outperform by 300 percent in B2B, 200 percent in consumer, and 160 percent in nonprofit.
(03:06) Make an industry event calendar and spotlight your webinars and launches inside it.
(04:02) For consumer brands, ship a 2026 daily habit or wellness calendar people will actually print.
(04:46) Nonprofits win with a 12 month impact and participation calendar that nudges giving and volunteering.
(06:18) Regifting is fine if the gift is good, and anyone shaming you for reusing a gift bag needs to relax.
ć ¤
Check out our 100% FREE + VIRTUAL EVENTS! ->
Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!
Register here: www.GuruConference.com
ć ¤
Check out Jayās YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jayās TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
496 episodes
Manage episode 517817769 series 3503151
Feeling stuck on year-end content? Jay Schwedelson makes the case for a simple, printable calendar as your fastest way to spark signups between Nov 1 and Jan 15, with real numbers to back it up. He shares exactly how B2B, consumer, and nonprofit teams can spin a one-hour build into two months of lead gen, then weighs in on regifting etiquette and the very serious question of reused gift bags.
ć ¤
Best Moments:
(01:32) Calendar content is the simplest year-end boost for signups and downloads.
(02:10) From Nov 1 to Jan 15, calendars outperform by 300 percent in B2B, 200 percent in consumer, and 160 percent in nonprofit.
(03:06) Make an industry event calendar and spotlight your webinars and launches inside it.
(04:02) For consumer brands, ship a 2026 daily habit or wellness calendar people will actually print.
(04:46) Nonprofits win with a 12 month impact and participation calendar that nudges giving and volunteering.
(06:18) Regifting is fine if the gift is good, and anyone shaming you for reusing a gift bag needs to relax.
ć ¤
Check out our 100% FREE + VIRTUAL EVENTS! ->
Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!
Register here: www.GuruConference.com
ć ¤
Check out Jayās YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jayās TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
496 episodes
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