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395: How to Sell Before You Build with Patrick Zelaya
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Manage episode 491001148 series 2742921
In this episode of the Predictable Revenue Podcast, we spoke with Patrick Zelaya, founder of HeavyConnect, about one of the cleanest early traction stories we’ve heard.
He didn’t start with code. Or funding. Or even a finished product.
He pitched a room full of farmers with nothing but a pain point, and walked out with 15 checks and two years of runway. No VC. No sales team. Just real demand.
Highlights include: From Hackathon to Industry Leaders (04:36), Building Relationships with Major Clients (09:01), Navigating Compliance and Functionality Challenges (11:14), The Role of Software in Training and Compliance (13:27), and more...
Stay updated with our podcast and the latest insights in Outbound Sales and Go-to-Market Strategies!
479 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on August 14, 2025 13:06 ()
What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 491001148 series 2742921
In this episode of the Predictable Revenue Podcast, we spoke with Patrick Zelaya, founder of HeavyConnect, about one of the cleanest early traction stories we’ve heard.
He didn’t start with code. Or funding. Or even a finished product.
He pitched a room full of farmers with nothing but a pain point, and walked out with 15 checks and two years of runway. No VC. No sales team. Just real demand.
Highlights include: From Hackathon to Industry Leaders (04:36), Building Relationships with Major Clients (09:01), Navigating Compliance and Functionality Challenges (11:14), The Role of Software in Training and Compliance (13:27), and more...
Stay updated with our podcast and the latest insights in Outbound Sales and Go-to-Market Strategies!
479 episodes
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