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Marketing Success with Cultural Currency, Not Clicks w/Connor Treacy

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Manage episode 487234447 series 3654172
Content provided by WJOB Podcast Network and WJOB Podcast Network | Local Marketing Strategies Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WJOB Podcast Network and WJOB Podcast Network | Local Marketing Strategies Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

At just 19, Connor Treacy was recruited by Universal Music Group to scout and develop talent. Since then, he’s helped launch a Grammy-winning album, generated over a billion streams, and built a multimillion-dollar nightlife brand. But his story doesn’t stop at music and nightlife—Connor is now at the intersection of culture, politics, and grassroots engagement, curating experiences that unite artists and changemakers. In this episode, we unpack how he uses grassroots marketing, cultural currency, and word-of-mouth to move people—both on the dance floor and at the polls.

– GUEST CONNOR TREACY:

Website

LinkedIn

Instagram

TikTok

– LINKS:

Follow us for more local marketing tips at

Mastering Local MarketingWebsite

Instagram@MasteringLocalMarketing

YouTube@MasteringLocalMarketing

– SUBSCRIBE & REVIEW:

If you're finding real value in our episodes, please take a moment to subscribe and leave a review on Apple Podcasts or Spotify Podcasts. Thanks for listening and we'll see you next week with new episodes.

  continue reading

79 episodes

Artwork
iconShare
 
Manage episode 487234447 series 3654172
Content provided by WJOB Podcast Network and WJOB Podcast Network | Local Marketing Strategies Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WJOB Podcast Network and WJOB Podcast Network | Local Marketing Strategies Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

At just 19, Connor Treacy was recruited by Universal Music Group to scout and develop talent. Since then, he’s helped launch a Grammy-winning album, generated over a billion streams, and built a multimillion-dollar nightlife brand. But his story doesn’t stop at music and nightlife—Connor is now at the intersection of culture, politics, and grassroots engagement, curating experiences that unite artists and changemakers. In this episode, we unpack how he uses grassroots marketing, cultural currency, and word-of-mouth to move people—both on the dance floor and at the polls.

– GUEST CONNOR TREACY:

Website

LinkedIn

Instagram

TikTok

– LINKS:

Follow us for more local marketing tips at

Mastering Local MarketingWebsite

Instagram@MasteringLocalMarketing

YouTube@MasteringLocalMarketing

– SUBSCRIBE & REVIEW:

If you're finding real value in our episodes, please take a moment to subscribe and leave a review on Apple Podcasts or Spotify Podcasts. Thanks for listening and we'll see you next week with new episodes.

  continue reading

79 episodes

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