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The Business of Ultramarathon Coaching-Hosted by Dirk Friel with Jason Koop, Heather Hart and Jeff Browning #203

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Manage episode 481482003 series 2870854
Content provided by Jason Koop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Koop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

View all show notes and timestamps on the KoopCast website.
Episode overview:
Coaching industry veteran and Training Peaks’ co-founder Dirk Friel takes over the KoopCast to discuss the business of ultramarathon coaching. The panel of coaches and coaching business owners includes Jason Koop, Heather Hart, owner/founder of Hart Strength and Endurance Coaching, and Jeff Browning, who owns his own coaching company.
Episode highlights:
(13:50) Jeff and Heather’s startup experience: technology and marketing background, taking baby steps, making the move to full-time coaching, transitioning from flexible gig jobs
(57:44) Heather on recruiting assistant coaches: Heather’s experience, admitting assistant coaches, your reputation is on the line, UESCA certification, networking but not actively recruiting
(1:50:23) Jason on coach-athlete ratios: athletes require roughly 1 hour per week, 40 athletes for a 40 hour work week, most CTS coaches are full time, Jason is able to take ~1 new athlete per year
Additional resources:

Heather’s coaching website
Jeff’s coaching website
SUBSCRIBE to Research Essentials for Ultrarunning
Become a certified ultramarathon coach
Buy Training Essentials for Ultrarunning on Amazon and Audible.
Information on coaching-https://www.trainright.com
Koop’s Social Media
Twitter/Instagram- @jasonkoop

  continue reading

Chapters

1. The Business of Ultramarathon Coaching-Hosted by Dirk Friel with Jason Koop, Heather Hart and Jeff Browning #203 (00:00:00)

2. The Business of Ultramarathon Coaching (00:00:10)

3. Coaching Business Strategies and Experiences (00:09:18)

4. Leveraging Strengths and Filling Business Gaps (00:20:50)

5. Business Structures and Revenue in Coaching (00:33:20)

6. Investment Opportunities and Business Growth (00:44:33)

7. Investments and Expenses in Coaching Business (00:48:13)

8. Coaching and Education in Ultra Running (00:51:44)

9. Recruiting and Onboarding Assistant Coaches (00:57:26)

10. Coaching College and Compensation Models (01:12:14)

11. The Importance of Employment Agreements (01:23:36)

12. Coach-Client Ratio and Pricing Discussion (01:35:44)

13. Coaching Model and Pricing Structure (01:49:43)

14. Diversifying Revenue Streams in Running Business (01:56:17)

15. Service Offerings and Mistakes in Coaching (02:03:10)

16. Mistakes in Coaching and Business (02:08:06)

17. Future Trends and Concepts in Coaching (02:21:37)

18. Running Community Information Sharing & Appreciation (02:32:03)

243 episodes

Artwork
iconShare
 
Manage episode 481482003 series 2870854
Content provided by Jason Koop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Koop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

View all show notes and timestamps on the KoopCast website.
Episode overview:
Coaching industry veteran and Training Peaks’ co-founder Dirk Friel takes over the KoopCast to discuss the business of ultramarathon coaching. The panel of coaches and coaching business owners includes Jason Koop, Heather Hart, owner/founder of Hart Strength and Endurance Coaching, and Jeff Browning, who owns his own coaching company.
Episode highlights:
(13:50) Jeff and Heather’s startup experience: technology and marketing background, taking baby steps, making the move to full-time coaching, transitioning from flexible gig jobs
(57:44) Heather on recruiting assistant coaches: Heather’s experience, admitting assistant coaches, your reputation is on the line, UESCA certification, networking but not actively recruiting
(1:50:23) Jason on coach-athlete ratios: athletes require roughly 1 hour per week, 40 athletes for a 40 hour work week, most CTS coaches are full time, Jason is able to take ~1 new athlete per year
Additional resources:

Heather’s coaching website
Jeff’s coaching website
SUBSCRIBE to Research Essentials for Ultrarunning
Become a certified ultramarathon coach
Buy Training Essentials for Ultrarunning on Amazon and Audible.
Information on coaching-https://www.trainright.com
Koop’s Social Media
Twitter/Instagram- @jasonkoop

  continue reading

Chapters

1. The Business of Ultramarathon Coaching-Hosted by Dirk Friel with Jason Koop, Heather Hart and Jeff Browning #203 (00:00:00)

2. The Business of Ultramarathon Coaching (00:00:10)

3. Coaching Business Strategies and Experiences (00:09:18)

4. Leveraging Strengths and Filling Business Gaps (00:20:50)

5. Business Structures and Revenue in Coaching (00:33:20)

6. Investment Opportunities and Business Growth (00:44:33)

7. Investments and Expenses in Coaching Business (00:48:13)

8. Coaching and Education in Ultra Running (00:51:44)

9. Recruiting and Onboarding Assistant Coaches (00:57:26)

10. Coaching College and Compensation Models (01:12:14)

11. The Importance of Employment Agreements (01:23:36)

12. Coach-Client Ratio and Pricing Discussion (01:35:44)

13. Coaching Model and Pricing Structure (01:49:43)

14. Diversifying Revenue Streams in Running Business (01:56:17)

15. Service Offerings and Mistakes in Coaching (02:03:10)

16. Mistakes in Coaching and Business (02:08:06)

17. Future Trends and Concepts in Coaching (02:21:37)

18. Running Community Information Sharing & Appreciation (02:32:03)

243 episodes

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