In this episode, discover three donor database secrets that every seasoned nonprofit fundraising professional is using to increase their annual fundraising results.

Welcome Cathy Gatchel, Chief Development Officer for The Honeywell Foundation in Wabash, Indiana, to this episode of the W(h)ine About Data podcast! Cathy shares her 20 years of fundraising experience and gives us the inside scoop on how nonprofits can improve their overall fundraising strategy.

Here are the three donor database secrets:

1. Donor Profile Management: Keep donor contact information and profiles up-to-date
2. Multi-Channel Communication: Collect all ways of contacting every donor
3. Gift Cycle Tracking: Take detailed notes on where each donor lands in the giving cycle

W(h)ine About Data is your go-to podcast for turning data complexity into clarity, one glass of wine at a time. Subscribe wherever you listen to podcasts! We release new episodes on the 1st and 15th of every month. Follow us on Facebook and LinkedIn.

References:

• HoneywellArts.org/honeywell-foundation
• HoneywellArts.org/eagles-theatre
• DowntownWabash.org
• VisitWabashCounty.com
• How Do I Start Fundraising?
• 4 Free Ways to Increase Fundraising

This episode features Amanda Lopez and Cathy Gatchel – Connect with them on LinkedIn for more insights! Amanda and Cathy are drinking “Seaswept” wine by Josh Cellars in this episode!