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Where DOOH Meets AdTech « »
Measurement Part One: The Value Equation of Physical Media

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Content provided by Tim Rowe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim Rowe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Follow along with the blog series on OOH measurement here:
Part I
https://www.theoohinsider.com/blog/oohmeasurement-part1/
Part 2
https://www.theoohinsider.com/blog/oohmeasurement-part2/

Mark your calendars! OOH Insider LIVE! NYC on February 11, 2024 - details to follow, stay tuned.

…   continue reading

198 episodes

#Business News #Business #News #Marketing #Tim Rowe #OOH #Dooh Marketing #Fake Out Of Home Advertising #Ooh Attribution #Ooh Measurement #Ooh Marketing #Ooh Dsp #Place Based Advertising #How To Measure Ooh Advertising #Scaling Dtc #Ooh Analytics
Artwork

Measurement Part One: The Value Equation of Physical Media

Where DOOH Meets AdTech

published

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iconShare
 
MP3•Episode home
Manage episode 360986123 series 3407000
Content provided by Tim Rowe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim Rowe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Follow along with the blog series on OOH measurement here:
Part I
https://www.theoohinsider.com/blog/oohmeasurement-part1/
Part 2
https://www.theoohinsider.com/blog/oohmeasurement-part2/

Mark your calendars! OOH Insider LIVE! NYC on February 11, 2024 - details to follow, stay tuned.

…   continue reading

198 episodes

#Business News #Business #News #Marketing #Tim Rowe #OOH #Dooh Marketing #Fake Out Of Home Advertising #Ooh Attribution #Ooh Measurement #Ooh Marketing #Ooh Dsp #Place Based Advertising #How To Measure Ooh Advertising #Scaling Dtc #Ooh Analytics

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