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The It's Getting to Look A Lot Like A Core Update Edition

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Manage episode 524527752 series 2909172
Content provided by WMR.FM Formerly Webmaster Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WMR.FM Formerly Webmaster Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

It's the middle of December and throughout the Web, all the crawlers are stirring and AI Bots getting fed. The products displayed on folk's sites with due care, in hopes that St. Googlishous would bring traffic there. Suddenly somewhere in GA4 there arose such a clatter, I had to get off of my ass to see what was the matter. And then what from Schwartz's deli of news briefs should appear? Notes that another Core Update was already here... Perhaps it's not such a big deal however as Google confirmed it issues core updates more frequently than previously announced. In fact, Google performs several unannounced core updates each year. This isn't really a surprise but then again, neither is a major update in mid-December. Google seems to do it every year.

We welcomed legendary SEO Jenny Halasz to the show to talk about her new book, "AI Powered Content Marketing and SEO", co-authored with Catherine Seda and published by Pearson O'Reilly. We also talk about the Yext study that reveals more about how the Local Pack gets formed, the 1-year long deal-cap being imposed on Google, Microsoft's pull back on Copilot due to lack of user interest, Disney's $1Billion deal with OpenAI that will bring AI versions of Mickey and Darth Vader together again, Megadrama in the Metaverse, Operation Bluebird, the OAI-SearchBot Crawler, how Google Shopping crawlers are too fast for your JavaScript, more links in AI Mode, and a lot more stuff you need to know before the web slows down for the early winter break.


Support this podcast at — https://redcircle.com/webcology/donations
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

815 episodes

Artwork
iconShare
 
Manage episode 524527752 series 2909172
Content provided by WMR.FM Formerly Webmaster Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WMR.FM Formerly Webmaster Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

It's the middle of December and throughout the Web, all the crawlers are stirring and AI Bots getting fed. The products displayed on folk's sites with due care, in hopes that St. Googlishous would bring traffic there. Suddenly somewhere in GA4 there arose such a clatter, I had to get off of my ass to see what was the matter. And then what from Schwartz's deli of news briefs should appear? Notes that another Core Update was already here... Perhaps it's not such a big deal however as Google confirmed it issues core updates more frequently than previously announced. In fact, Google performs several unannounced core updates each year. This isn't really a surprise but then again, neither is a major update in mid-December. Google seems to do it every year.

We welcomed legendary SEO Jenny Halasz to the show to talk about her new book, "AI Powered Content Marketing and SEO", co-authored with Catherine Seda and published by Pearson O'Reilly. We also talk about the Yext study that reveals more about how the Local Pack gets formed, the 1-year long deal-cap being imposed on Google, Microsoft's pull back on Copilot due to lack of user interest, Disney's $1Billion deal with OpenAI that will bring AI versions of Mickey and Darth Vader together again, Megadrama in the Metaverse, Operation Bluebird, the OAI-SearchBot Crawler, how Google Shopping crawlers are too fast for your JavaScript, more links in AI Mode, and a lot more stuff you need to know before the web slows down for the early winter break.


Support this podcast at — https://redcircle.com/webcology/donations
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

815 episodes

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