1241: How This Founder is Creating "Brain Superpowers" for Kids through Languages w/ Anissa Bouderraoui

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

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8d ago 33:46

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Anissa Bouderraoui, a multilingual mom of three and former CFO, shares her journey of transforming a personal passion into LingoCircle, a cutting-edge bilingual education platform. She reveals how she combines live, human-led classes with personalized AI-powered games to create an engaging learning experience for children. This episode is a masterclass for entrepreneurs on how to execute a big idea step-by-step, build a mission-driven company, and strategically navigate both B2C and B2B markets. Tune in to learn how Anissa leverages her unique founder-market fit to build a business that is not only successful but is also making a positive impact on the next generation.

💡 What You'll Take Away For YOUR Business

How to leverage your personal experience to build a highly relatable and marketable brand that customers instantly trust.
A step-by-step framework for turning a big idea into an executable plan using simple project management tools (like a Gantt chart) to stay on track.
The strategic advantage of a hybrid B2B and B2C model to build credibility, open new revenue streams, and scale faster.
How to effectively balance cutting-edge tech (like AI) with the irreplaceable human element to create a premium product that stands out.
Why you must be “married to the problem, not the product” to ensure you’re building something the market actually needs.
Practical advice on starting your business as a side hustle without quitting your day job too soon.
How to use your core mission as a compass for major strategic decisions, from marketing to product development.

📝 About Anissa Bouderraoui

Anissa Bouderraoui is the Founder and CEO of LingoCircle, a bilingual education platform that combines live group classes with AI-powered games. Transitioning from a successful career as a CFO, Anissa launched LingoCircle out of a personal need to raise her own three children bilingually in the U.S. Her unique perspective as both a parent and a business leader has allowed her to build a platform that is not only educationally effective but also deeply understands the needs of modern families. Anissa is a powerful example of a founder who turned a personal passion into a scalable, mission-driven tech company.

🎯 Anissa’s BEST Piece of Advice for Wantrepreneurs and Entrepreneurs

“Just get started, but don't quit your job. You have to be married to the problem you're solving, not the product.”

📢 Memorable Quotes

“There's no formula. There's just learning from your mistakes or maybe surrounding yourself with people that have already been there so that they can tell you the mistakes you shouldn't be making.” – Anissa Bouderraoui
“As an entrepreneur, really that's your main important, key skill that you have to have is really being able to sell your product yourself.” – Anissa Bouderraoui
“You have to be married to the problem you're solving... Don't spend too much money building something. Try to figure out if you're solving a real problem.” – Anissa Bouderraoui

🔗 Links & Resources

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