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Scrolls to Sales: Why Your Social Strategy Isn’t Making You Money (with Sidney Hardin)

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Manage episode 505378281 series 3591447
Content provided by Rachel Strella. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachel Strella or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If your social media content is getting plenty of reach and engagement but not translating into sales, you’re not alone. In this episode of Untamed Social, host Laney Goff is joined by Sidney Hardin, a seasoned growth marketer and product strategist, to dig into one of the most common frustrations brands face: why high reach doesn’t always equal conversions.

Laney and Sidney break down the difference between content that engages and content that converts, how to identify if your offer is the real bottleneck, and why calls to action often fall flat. You’ll also learn practical strategies to improve attribution, map your content to each stage of the funnel, and find quick wins that move your audience from scrolling to buying.

If you’re ready to bridge the gap between engagement and revenue, this conversation will give you the tools to get started today.

Ready to break through the bottlenecks holding you back? Our bootcamps are built for momentum—laser-focused on the one area that’s causing friction, whether it’s planning, content, or clarity. In just one day, you’ll gain serious traction and walk away with renewed direction. Curious how it works? Tap in to learn more: https://strellasocialmedia.com/social-media-bootcamp/

  continue reading

25 episodes

Artwork
iconShare
 
Manage episode 505378281 series 3591447
Content provided by Rachel Strella. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rachel Strella or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If your social media content is getting plenty of reach and engagement but not translating into sales, you’re not alone. In this episode of Untamed Social, host Laney Goff is joined by Sidney Hardin, a seasoned growth marketer and product strategist, to dig into one of the most common frustrations brands face: why high reach doesn’t always equal conversions.

Laney and Sidney break down the difference between content that engages and content that converts, how to identify if your offer is the real bottleneck, and why calls to action often fall flat. You’ll also learn practical strategies to improve attribution, map your content to each stage of the funnel, and find quick wins that move your audience from scrolling to buying.

If you’re ready to bridge the gap between engagement and revenue, this conversation will give you the tools to get started today.

Ready to break through the bottlenecks holding you back? Our bootcamps are built for momentum—laser-focused on the one area that’s causing friction, whether it’s planning, content, or clarity. In just one day, you’ll gain serious traction and walk away with renewed direction. Curious how it works? Tap in to learn more: https://strellasocialmedia.com/social-media-bootcamp/

  continue reading

25 episodes

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