SEO book author Jeremy Rivera interviews Téa Phillips, the founder of ATS Innovations and inventor of the Metaflex glove, designed to help individuals manage arthritis and other hand conditions. Téa shares her journey from concept to market, discussing the challenges of product development, regulatory hurdles, and her strategies for marketing and distribution.
She emphasizes the importance of community, resilience, and building a supportive network as an entrepreneur. The conversation also touches on the evolving landscape of digital marketing and the significance of creating a resourceful community around her product.