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Angela Frank: The Power of ONE - A Counter-Intuitive Marketing Approach That Drives Results
Manage episode 477199390 series 3635823
In this enlightening episode, marketing expert Angela Frank shares her revolutionary "marketing ecosystem strategy" and why focusing on a single channel is the secret to scaling your business. As a fractional CMO who has helped clients manage marketing budgets of up to a million dollars per month, Angela breaks down why entrepreneurs should resist the temptation to be everywhere at once and instead, master one platform before expanding.
Key Takeaways:
Why the "do more by doing less" philosophy is crucial for marketing success
How to identify which single marketing channel will work best for your specific business
The value of a fractional CMO versus hiring in-house marketing leadership
Why creating a cohesive "marketing ecosystem" with a through-line across all efforts drives better results
How to determine your ideal customer profile (ICP) and find where they're hanging out online
Practical ways to use ChatGPT to enhance (not replace) your marketing efforts
The surprising resurgence of Reddit as an effective marketing channel
Resources Mentioned:
Want even more help with your marketing? Join the FREE Membership Program: Marketing Accelerator
- Interested in working with Angela? Check out her website here!
For more marketing tips, listen to The Growth Pod podcast!
Angela's Book: Your Marketing Ecosystem (DM Angela on LinkedIn for a FREE copy!)
Angela's LinkedIn: Connect with Angela on LinkedIn for marketing insights, learn about her fractional CMO services, and DM her for your FREE copy of her book!
Marketing Tools Mentioned: ChatGPT, HubSpot, Canva, CapCut
29 episodes
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