The Power of Email: Selling A High-Ticket Offer Without Sales Calls
Manage episode 474354123 series 3518869
Today we discuss selling without sales calls. Sales calls aren't always necessary for selling high-ticket coaching; a well-crafted offer and strategic email communication can often be more effective.
We've discovered that by shifting from traditional sales calls to email-based conversations, coaches can sell $1,000-$2,000 programs more efficiently while maintaining strong conversion rates.
• A dialed-in offer is the foundation – clear promise, clear path, clear reason to act now
• Story-based emails that shift beliefs are more powerful than calendar links
• Conversations still matter, but they can happen via email rather than calls
• Email replies indicate higher intent than scheduling a sales call
• Your offer should focus on outcomes and results, not processes and tasks
• Tag people who reply to your emails and have a systematic follow-up process
• For $5,000+ offers, sales calls might still be the most effective approach
Join my new free email marketing skill community where I teach live training every week on writing emails that generate sales.
Click here to access my new free community & course on writing story-based emails using the 5 Lever Framework.
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Chapters
1. Why Sales Calls Aren't Always Necessary (00:00:00)
2. The One Thing You Need To Sell Via Text (00:03:20)
3. How Email Replaces The Sales Call (00:09:08)
4. Generating Replies and Following Up (00:13:20)
5. The Three-Step Implementation Plan (00:15:19)
70 episodes