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The Collapse of Google SEO, Broken Lead Forms & Building Chiropractic Studs — w/ Dr. Andrew from Phynyx
Manage episode 506593388 series 3690002
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📋 Episode Description:
In this raw, unfiltered jam session, Twisty teams up with Dr. Andrew from Phynyx to break down WTF is going on with Google Ads, Facebook Lead Forms, and how AI is both a blessing and a total dumpster fire for local business marketing right now. If you rely on lead forms or SEO, brace yourself. This episode covers marketing chaos, consolidation of chiropractic clinics, and what the smart offices are doing to build home-run growth engines that don't collapse overnight.
🕰️ Timestamps:
- 00:00 – Intro: Twisty tees up Google + AI breakdown with Dr. Andrew from Phynyx
- 01:00 – Google SEO and Performance Max collapse (why your leads went to zero)
- 02:30 – Facebook Lead Forms are BROKEN – and Meta’s pretending they’re not
- 04:00 – How Phoenix builds bounce-proof ad funnels and beats the spam bots
- 05:40 – Why AI-driven fraud is ahead of compliance (and killing trust)
- 07:00 – Aaron Judge marketing theory: Growth engines need studs
- 08:40 – Saturated market ad fatigue vs rural market domination
- 10:00 – AI's growing power & how it's already warping the buyer journey
- 11:00 – Personal Branding Break: Andrew’s favorite films and vibes
- 12:00 – 🧨Chiro Business News: The rise of roll-ups and regional clinic buyouts
- 14:00 – The private equity chiropractic land grab is real — and strategic
- 16:00 – Why the next 9 months might look like 2008 and COVID had a baby
- 18:00 – What to do NOW: Ad budget shifts, prepping for July 15th, and Q4
- 19:30 – Events, where to catch Dr. Andrew next, and Twisty's party radar
- 21:00 – The best after-parties in chiropractic… plus mushrooms and Molly?
- 22:00 – Shoutouts, software, and Phoenix being your go-to growth weapon
📌 Show Notes & Links:
- Learn more about Phynyx Marketing and Dr. Andrew’s work: [Insert Link]
- Want a real growth engine? Message Twisty or Phynyx about what's working now
- Mentioned tools: Google Local Service Ads, Meta Lead Form Failures, and PMax
- Stay tuned for possible events: Mile High, C4C Chicago, Florida PI Conferences
- Bonus: Shoutout to Austin Cohen & the cutting-edge software in development
🔖 Tags:
#ChiropracticMarketing #LeadGenFails #PhynyxMarketing #AIvsAds #GoogleAdsCrisis #MetaGlitch #SEO2024 #GrowthEngines #TwistyPodcast #ChiropracticRollups #ChiropracticBusiness #DigitalAds
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