In this episode of Training That Works, Rustin Schroeder talks with Logan Hawley about what it really takes to drive behavior change inside a sales team. Not theory. Not another workshop deck. Real-world transformation that sticks.

Logan shares the truth most training programs miss, why so many fail to create lasting results, and how to build ones that actually change how people act, think, and sell. He explains the difference between knowledge and execution, why curiosity beats compliance, and how leaders can tier training by skill level to unlock real growth.

They dig into how AI can amplify or completely derail enablement, the psychology behind behavior change, and the simple frameworks Logan uses to move reps from knowing… to doing. If you lead training, sales, or enablement, this episode shows you how to stop teaching for understanding and start building for impact.

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