In this episode of Thoughtcast by Onething, Divanshu is joined by Bharath Ram, Senior Vice President, User Growth and Retention at Flipkart! Bharath is a veteran of the e-commerce space, both in India, and abroad, and we picked his brain about the nature and evolution of the industry. The discussion kicks off by discussing the nature, and quirks of digital consumers across the globe, and how geographic factors can influence the success or failure of a platform!
Diving deeper, Bharath breaks down his philosophies about design at Flipkart, alongside which metrics are utilized to understand and maximize customer satisfaction. Furthermore, we delve into the redesign of Flipkart, and the things that need to be considered when designing for the next generation of a billion digital buyers and sellers.
Be sure not to miss the e-commerce & design connection, in the newest edition of Thoughtcast.
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