In this episode of IOM, we delve into the crucial topic of non-dues revenue for associations and chambers. We explore why reliance on membership dues alone is becoming increasingly unsustainable and discuss effective strategies for diversifying revenue streams while staying true to an organization's mission. Our guest expert, Avi Olitzky, President and Principal Consultant of Olitzky Consulting Group, shares his insightful perspective, drawing parallels between the challenges faced by houses of worship and similar organizations. We discuss:

The shift from obligation to benefit-based membership: Why members are leaving and how to address it.
The importance of aligning non-dues revenue with mission: Avoiding the "business of being in business" trap.
Strategic vs. tactical approaches to non-dues revenue: Focus on long-term vision, not just quick fixes.
Building a cross-functional discovery team: The power of diverse perspectives.
Balancing innovation and risk management: The "Three B's" of non-dues revenue: Bonus, Balance, and Basis.
Ethical considerations in non-dues revenue: Avoiding conflicts of interest and ensuring transparency.
Future trends in non-dues revenue: Including the emergence of incubation and equity sharing models.

This episode is essential listening for anyone involved in the leadership and management of associations, chambers, and similar organizations seeking to build sustainable financial models that reflect their core values.

If you like what you heard and want to get some more, subscribe to the podcast wherever you get them. Also, come to Institute and meet more chamber/association/ nonprofit professionals. You can find more information about Institute at our website: Institute for Organization Management – A Program of the U.S. Chamber of Commerce (uschamber.com)
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