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202. Own Your Brand: How to Communicate with Presence and Impact

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Manage episode 482513731 series 2613498
Content provided by Think Fast Talk Smart and Matt Abrahams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Think Fast Talk Smart and Matt Abrahams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The power of creating the reputation you want to have.

Whether you know it or not, you have a brand. What that brand is, says Lorraine Lee, doesn’t happen by accident. “You can either form and create it, or you can let people define it for you.”

A teacher, content creator, speaker, and author of Unforgettable Presence: Get Seen, Gain Influence and Catapult Your Career, Lee helps people improve their communication presence and define their personal and professional brands. “Your brand is essentially your reputation,” she says. And while she acknowledges that “it can feel intimidating” to actively steer how we’re perceived, her EPIC framework helps navigate this challenge by examining our Experiences, Personality, Identity, and Community.

In this episode of Think Fast, Talk Smart, Lee and host Matt Abrahams explore strategies for showing up memorably in both virtual and in-person settings. From crafting "unique and powerful introductions" to honing your online presence, Lee’s practical advice shows how to communicate your brand in today's digital workplace.

Episode Reference Links:

Connect:

Chapters:

  • (00:00) - Introduction
  • (01:53) - Tips for Virtual Presence
  • (03:45) - Public Speaking Insights
  • (06:30) - The Importance of Mentors & Sponsors
  • (07:45) - Personal Branding on Social Media
  • (10:20) - EPIC Career Brand Framework
  • (12:45) - Unique & Powerful Introductions
  • (15:00) - Conversational Threading
  • (16:09) - Avoiding Resting Business Face
  • (18:01) - The Final Three Question
  • (22:02) - Conclusion

********
This Episode is brought to you by Strawberry.me. Get $50 off coaching today at Strawberry.me/smart
Become a Faster Smarter Supporter by joining TFTS Premium.

  continue reading

209 episodes

Artwork
iconShare
 
Manage episode 482513731 series 2613498
Content provided by Think Fast Talk Smart and Matt Abrahams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Think Fast Talk Smart and Matt Abrahams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The power of creating the reputation you want to have.

Whether you know it or not, you have a brand. What that brand is, says Lorraine Lee, doesn’t happen by accident. “You can either form and create it, or you can let people define it for you.”

A teacher, content creator, speaker, and author of Unforgettable Presence: Get Seen, Gain Influence and Catapult Your Career, Lee helps people improve their communication presence and define their personal and professional brands. “Your brand is essentially your reputation,” she says. And while she acknowledges that “it can feel intimidating” to actively steer how we’re perceived, her EPIC framework helps navigate this challenge by examining our Experiences, Personality, Identity, and Community.

In this episode of Think Fast, Talk Smart, Lee and host Matt Abrahams explore strategies for showing up memorably in both virtual and in-person settings. From crafting "unique and powerful introductions" to honing your online presence, Lee’s practical advice shows how to communicate your brand in today's digital workplace.

Episode Reference Links:

Connect:

Chapters:

  • (00:00) - Introduction
  • (01:53) - Tips for Virtual Presence
  • (03:45) - Public Speaking Insights
  • (06:30) - The Importance of Mentors & Sponsors
  • (07:45) - Personal Branding on Social Media
  • (10:20) - EPIC Career Brand Framework
  • (12:45) - Unique & Powerful Introductions
  • (15:00) - Conversational Threading
  • (16:09) - Avoiding Resting Business Face
  • (18:01) - The Final Three Question
  • (22:02) - Conclusion

********
This Episode is brought to you by Strawberry.me. Get $50 off coaching today at Strawberry.me/smart
Become a Faster Smarter Supporter by joining TFTS Premium.

  continue reading

209 episodes

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