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How to Get Seen Without Posting Daily. All About Paid Ads with Lisa Raehsler

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Manage episode 497522666 series 3415848
Content provided by Crissy Conner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crissy Conner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this powerhouse episode of The Visibility Impact Show, we’re diving deep into AI-driven paid ads and what’s actually working now in a world where algorithms change overnight.
Crissy is joined by Lisa Raehsler, founder of Big Click Co., who has helped hundreds of businesses scale their growth through strategic paid media. Together, they unpack:

  • Why AI-powered ads could save you hours of content creation
  • The biggest ad mistakes entrepreneurs make (and how to avoid them)
  • Which ad platforms to choose based on your audience
  • How to run lean, effective ads even with a small budget
  • What’s changing in Google and Microsoft ads with AI search
  • And how paid ads can make you look bigger than you are, especially locally

This episode is a must-listen for women entrepreneurs, coaches, and service providers who are ready to stop guessing and start growing through smart, streamlined paid advertising.

Connect with Lisa: https://www.bigclickco.com/

LinkedIn https://www.linkedin.com/in/lisarockssem/

Multiply your revenue without multiplying your daily to-do list. Join us here https://thevisibleceo.com/septoffer for this live program.

Ready to find out for yourself? Schedule a call to find out the program that is right for you here https://tidycal.com/crissy/connectioncall

OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you’re ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com

Take the FREE Quiz to find out how visible you really are at www.thevisibleceo.com/quiz

https://www.instagram.com/itscrissyconner/
https://www.tiktok.com/@crissyconner
https://www.facebook.com/crissyconner
https://www.youtube.com/c/crissyconner
https://www.linkedin.com/in/crissyconner/

  continue reading

Chapters

1. Introduction to Paid Ads and AI (00:00:00)

2. The Role of AI in Advertising (00:02:36)

3. Common Mistakes in Paid Media (00:05:23)

4. Strategies for Small Budgets (00:08:18)

5. Choosing the Right Ad Platform (00:09:18)

6. The Power of Video Ads (00:10:59)

7. Visibility Wins Through Paid Ads (00:13:10)

8. Challenges with AI-Driven Ads (00:15:02)

9. The Importance of Consistency in Advertising (00:16:25)

10. Future Trends in Search Advertising (00:19:38)

11. The Impact of Ads on Consumer Behavior (00:21:43)

12. Rapid Fire Questions and Personal Insights (00:24:32)

550 episodes

Artwork
iconShare
 
Manage episode 497522666 series 3415848
Content provided by Crissy Conner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crissy Conner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this powerhouse episode of The Visibility Impact Show, we’re diving deep into AI-driven paid ads and what’s actually working now in a world where algorithms change overnight.
Crissy is joined by Lisa Raehsler, founder of Big Click Co., who has helped hundreds of businesses scale their growth through strategic paid media. Together, they unpack:

  • Why AI-powered ads could save you hours of content creation
  • The biggest ad mistakes entrepreneurs make (and how to avoid them)
  • Which ad platforms to choose based on your audience
  • How to run lean, effective ads even with a small budget
  • What’s changing in Google and Microsoft ads with AI search
  • And how paid ads can make you look bigger than you are, especially locally

This episode is a must-listen for women entrepreneurs, coaches, and service providers who are ready to stop guessing and start growing through smart, streamlined paid advertising.

Connect with Lisa: https://www.bigclickco.com/

LinkedIn https://www.linkedin.com/in/lisarockssem/

Multiply your revenue without multiplying your daily to-do list. Join us here https://thevisibleceo.com/septoffer for this live program.

Ready to find out for yourself? Schedule a call to find out the program that is right for you here https://tidycal.com/crissy/connectioncall

OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you’re ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com

Take the FREE Quiz to find out how visible you really are at www.thevisibleceo.com/quiz

https://www.instagram.com/itscrissyconner/
https://www.tiktok.com/@crissyconner
https://www.facebook.com/crissyconner
https://www.youtube.com/c/crissyconner
https://www.linkedin.com/in/crissyconner/

  continue reading

Chapters

1. Introduction to Paid Ads and AI (00:00:00)

2. The Role of AI in Advertising (00:02:36)

3. Common Mistakes in Paid Media (00:05:23)

4. Strategies for Small Budgets (00:08:18)

5. Choosing the Right Ad Platform (00:09:18)

6. The Power of Video Ads (00:10:59)

7. Visibility Wins Through Paid Ads (00:13:10)

8. Challenges with AI-Driven Ads (00:15:02)

9. The Importance of Consistency in Advertising (00:16:25)

10. Future Trends in Search Advertising (00:19:38)

11. The Impact of Ads on Consumer Behavior (00:21:43)

12. Rapid Fire Questions and Personal Insights (00:24:32)

550 episodes

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