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28. The Art Of Learning by Doing w/ WILL PATERSON
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In this episode of The Type Convo, I had the pleasure of chatting with Will Patersonβa logo & brand designer, lettering artist, and YouTube educator with nearly a million followers. ποΈ
We dived deep into:
π₯ The power of backengineering in design β how Will deconstructed work to teach himself design from scratch.
π¨ Why failing more makes you a better designer β embracing mistakes as part of the process.
π‘ The art of branding & typography β why Will creates fonts for clients and how it transforms brand identity.
π£ Communication & creativity β the secret skill that separates good designers from great ones.
π₯ Working with his wife in design β the real challenges & benefits of building a business together.
π Imposter syndrome & self-doubt β why it never fully goes away and how to use it as a superpower.
Willβs journey from struggling in school to running his own agency and building a massive online presence is packed with insights for any designer, creative, or entrepreneur.
πΊ Watch Will on YouTube: https://www.youtube.com/@WillPatersonDesign
πΈ Follow him on Instagram: https://www.instagram.com/willpat/
π Check out his work & agency: https://www.willpaterson.design
Let me know your biggest takeaway from this conversation! π¬π₯ #TheTypeConvo #Branding #Typography #SelfTaughtDesigner #CreativeProcess
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