Pork, it's what's for dinner. Well, maybe not, but why not? The next couple episodes of The Squeal are conversations on Consumer Preferences. Today the focus is on pork vs other proteins and how to talk about it.

Joining the Squeal are Dr. Anna Dilger (University of Illinois, https://www.linkedin.com/in/anna-dilger-80528938/), Dr. Clay Eastwood (PIC, https://www.linkedin.com/in/l-clay-eastwood-ph-d-52a184105/), and Brandon Fields (PIC, https://www.linkedin.com/in/brandon-fields-26931479/).

PIC resources:

"Meat Quality" - https://www.pic.com/resource-category/meat-quality/

"You Can’t Manage What You Don’t Measure" - https://www.pic.com/resources/you-cant-manage-what-you-dont-measure/

"PIC Quality Measurement Equipment and Procedures" - https://www.pic.com/resources/pic-quality-measurement-equipment-and-procedures/

At PIC, our goal is to make our customers the most successful pig producers by providing them with the best genetics. We know our business success depends on yours.

Thanks for listening to 'The Squeal', PIC's swine management podcast, featuring in-depth conversations on topics that matter to you. PIC is the global leader in swine genetics.

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