Tired of cringe-y sales content? In this Social Edge episode, hosts Isho and Georgia break down a practical system for content that converts without the hard sell. You’ll learn how to use the 80/20 rule (value first, sell second), craft clear offers, and place a CTA on every post-without trashing your brand. We unpack the “airport funnel” for guiding viewers step-by-step, the gelato sample approach to free value that increases demand, and the subtle difference between a screenshot and a follow (and how to turn the former into the latter).
Whether you’re a coach, creator, or small business, you’ll get plug-and-play ideas for captions, bios, and link paths that reduce friction, plus tactics like comment keywords + auto-DM to capture warm attention in the DMs. If you’ve got views but no sales, this is your roadmap from scroll to conversion.
What you’ll learn
◼️The non-cringe way to sell on every post
◼️CTA frameworks that boost follows, clicks, and inquiries
◼️How to design a simple, high-converting content funnel
◼️Bio/link fixes that remove roadblocks instantly
Enjoy the episode? Like, subscribe, and drop your biggest “cringe to convert” aha in the comments. Want the CTA swipe file? Comment CTA and we’ll DM it.