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🚀 SEO Strategies for Nonprofits, Agency Insights & Career Wisdom with Mark Alves | Episode #60

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Manage episode 282067946 series 2621139
Content provided by Jon Clark and Joe DeVita. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Clark and Joe DeVita or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In episode 60 of the Page 2 Podcast, Mark Alves, SEO Manager at GMMB, shares his fascinating journey from volunteer webmaster to leading impactful SEO strategies for nonprofits and associations.

Mark opens up about website migrations, analytics best practices, and the unique challenges of SEO in the nonprofit sector. He discusses how to build effective SEO processes, the importance of empathy in client relationships, and candidly addresses ageism in the SEO industry.

🔍 In this episode:
• Mark’s path into SEO through usability and analytics
• Practical advice for successful nonprofit SEO
• Key differences in SEO strategies for nonprofits vs. commercial sites
• Best practices for handling complex website migrations
• The realities of working within nonprofits and associations
• Ageism in the SEO industry and overcoming biases
• Valuable career advice for both junior and experienced SEOs
• Importance of empathy and effective communication in SEO
• Leveraging Google Data Studio and analytics to prove SEO value
• How passion and willingness often outweigh skills in building teams

Mark’s insights provide a deep understanding of how to effectively navigate SEO within nonprofits, associations, and across diverse teams and client relationships.

👉 Subscribe to the Page 2 Podcast for more SEO insights and inspiring stories.

Sponsored by Moving Traffic Media

Follow the Page 2 Podcast

Follow Jon Clark

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 282067946 series 2621139
Content provided by Jon Clark and Joe DeVita. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Clark and Joe DeVita or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In episode 60 of the Page 2 Podcast, Mark Alves, SEO Manager at GMMB, shares his fascinating journey from volunteer webmaster to leading impactful SEO strategies for nonprofits and associations.

Mark opens up about website migrations, analytics best practices, and the unique challenges of SEO in the nonprofit sector. He discusses how to build effective SEO processes, the importance of empathy in client relationships, and candidly addresses ageism in the SEO industry.

🔍 In this episode:
• Mark’s path into SEO through usability and analytics
• Practical advice for successful nonprofit SEO
• Key differences in SEO strategies for nonprofits vs. commercial sites
• Best practices for handling complex website migrations
• The realities of working within nonprofits and associations
• Ageism in the SEO industry and overcoming biases
• Valuable career advice for both junior and experienced SEOs
• Importance of empathy and effective communication in SEO
• Leveraging Google Data Studio and analytics to prove SEO value
• How passion and willingness often outweigh skills in building teams

Mark’s insights provide a deep understanding of how to effectively navigate SEO within nonprofits, associations, and across diverse teams and client relationships.

👉 Subscribe to the Page 2 Podcast for more SEO insights and inspiring stories.

Sponsored by Moving Traffic Media

Follow the Page 2 Podcast

Follow Jon Clark

  continue reading

99 episodes

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