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Content provided by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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170. Writing Website Copy That Actually Sells

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Manage episode 521187533 series 3364060
Content provided by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us a text! (Your number stays private)

A beautiful website can only take you so far. What truly drives results is the strategic website copy behind it. In this episode, I share why your words matter more than your design and how simple messaging shifts can help visitors feel understood and ready to take action. You’ll learn how to refocus your copy on your customer, craft headlines that work harder, and use the problem–agitation–solution framework to make your message clearer and more compelling. I even share a real-life example from my search for a new nail salon to show how one small content choice can make or break a sale. By the end, you’ll know how to remove friction, clarify next steps, and turn your homepage into a true conversion tool!

01:44 – Why customer-focused content beats talking about yourself

03:33 – How visitors actually read your website (and why headlines matter)

05:59 – The Problem-Agitation-Solution framework for writing that converts

08:02 – Making calls to action clear and easy for your visitors

10:15 – Real-life website experience: How small details impact customer choices

Links & Resources:

Show Notes: https://kristendoyle.co/episode170

Check out my Everything Page at https://kristendoyle.co/everything

  continue reading

177 episodes

Artwork
iconShare
 
Manage episode 521187533 series 3364060
Content provided by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kristen Doyle, TPT seller, SEO coach, and web designer, Kristen Doyle, TPT seller, SEO coach, and Web designer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us a text! (Your number stays private)

A beautiful website can only take you so far. What truly drives results is the strategic website copy behind it. In this episode, I share why your words matter more than your design and how simple messaging shifts can help visitors feel understood and ready to take action. You’ll learn how to refocus your copy on your customer, craft headlines that work harder, and use the problem–agitation–solution framework to make your message clearer and more compelling. I even share a real-life example from my search for a new nail salon to show how one small content choice can make or break a sale. By the end, you’ll know how to remove friction, clarify next steps, and turn your homepage into a true conversion tool!

01:44 – Why customer-focused content beats talking about yourself

03:33 – How visitors actually read your website (and why headlines matter)

05:59 – The Problem-Agitation-Solution framework for writing that converts

08:02 – Making calls to action clear and easy for your visitors

10:15 – Real-life website experience: How small details impact customer choices

Links & Resources:

Show Notes: https://kristendoyle.co/episode170

Check out my Everything Page at https://kristendoyle.co/everything

  continue reading

177 episodes

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