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How to Save Your Campaigns with Bulk Files for Black Friday and Cyber Monday

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Manage episode 505858760 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Hey everyone, welcome back to the PPC Den Podcast! Today we’re talking about how to survive the craziest shopping days on Amazon. If you’ve ever freaked out over budgets and bids on Black Friday or Cyber Monday, this episode is for you. I’ll walk you through how to use bulk files to create a Save State for your campaigns. The idea is simple: download all your campaign settings, make the adjustments you need for peak shopping days, and then restore everything back in one click once the rush is over.

We’ll cover how to manage budgets, keyword bids, ad groups, and more, all offline in a spreadsheet so you don’t have to stress over every little tweak while everyone else is enjoying the holiday. This strategy keeps you calm, efficient, and profitable, and gives you more time to actually enjoy your family and friends.

Tune in, try it out, and make your Amazon PPC life a whole lot easier and more profitable this season.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 00:00 - Introduction

  • 1:30 - Сhallenges with Black Friday and Cyber Monday

  • 3:00 - The concept of “Save State” for campaigns

  • 5:00 - What a bulk file is, its structure, and key functions

  • 7:00 - Examples of editing budgets and bids in a bulk file

  • 9:00 - How to download and reapply bulk files, working with offline edits

  • 12:58 - Wrap-up

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

378 episodes

Artwork
iconShare
 
Manage episode 505858760 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Hey everyone, welcome back to the PPC Den Podcast! Today we’re talking about how to survive the craziest shopping days on Amazon. If you’ve ever freaked out over budgets and bids on Black Friday or Cyber Monday, this episode is for you. I’ll walk you through how to use bulk files to create a Save State for your campaigns. The idea is simple: download all your campaign settings, make the adjustments you need for peak shopping days, and then restore everything back in one click once the rush is over.

We’ll cover how to manage budgets, keyword bids, ad groups, and more, all offline in a spreadsheet so you don’t have to stress over every little tweak while everyone else is enjoying the holiday. This strategy keeps you calm, efficient, and profitable, and gives you more time to actually enjoy your family and friends.

Tune in, try it out, and make your Amazon PPC life a whole lot easier and more profitable this season.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 00:00 - Introduction

  • 1:30 - Сhallenges with Black Friday and Cyber Monday

  • 3:00 - The concept of “Save State” for campaigns

  • 5:00 - What a bulk file is, its structure, and key functions

  • 7:00 - Examples of editing budgets and bids in a bulk file

  • 9:00 - How to download and reapply bulk files, working with offline edits

  • 12:58 - Wrap-up

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

378 episodes

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