Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
…
continue reading
Content provided by Eric Triplett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Triplett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Similar to The Pond Digger Podcast
Each weekday, Marketplace’s Kimberly Adams makes today make sense along with her Marketplace colleagues, breaking down happenings in tech, the economy, and culture. Because none of us is as smart as all of us.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
…
continue reading
The official podcast of Rampver Financials. Delivering the best talks, advice, and recommendations about personal finance, investing, entrepreneurship, and success. Subscribe and never miss an episode!
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and forma ...
…
continue reading
The latest news from the world of personal finance plus advice for those trying to make the most of their money.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
EP314: Has Social Media Already Transitioned to Interest Media? w/ Dalton Fisher
Manage episode 498632657 series 2494606
Content provided by Eric Triplett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Triplett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Eric talks with social media expert Dalton Fisher, whose company, Fisher Multimedia, helps businesses with their social media presence, discusses strategies for creating viral content, the evolving landscape of social media algorithms, and the benefits of an online presence for businesses, including brand recognition, lead generation, and employee morale. The conversation highlights the shift from follower-based metrics to content performance and the importance of authentic, engaging video in capturing audience attention, even if it means embracing "weird" or controversial approaches for increased visibility and engagement.
Key Takeaways:
- Jump in and start creating content, accepting that your first five to ten videos will likely be bad, as this is how you learn and improve
- Prioritize strong visual hooks and keep the camera moving in the first three seconds of your videos to capture attention.
- To boost engagement, strategically include slightly incorrect or suggestive statements in your content to draw out comments.
- Focus your time on producing new videos instead of trying to respond to every comment, as making new content is a better use of limited time.
- Understand that followers are no longer the most important metric for content reach, and content primarily provides indirect value like brand building and social proof rather than direct monetization.
Business & Sales Tools
Pond Industry Resources
Events & Communities
Social Media
Custom Fabrication
325 episodes
Share
Manage episode 498632657 series 2494606
Content provided by Eric Triplett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Eric Triplett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Eric talks with social media expert Dalton Fisher, whose company, Fisher Multimedia, helps businesses with their social media presence, discusses strategies for creating viral content, the evolving landscape of social media algorithms, and the benefits of an online presence for businesses, including brand recognition, lead generation, and employee morale. The conversation highlights the shift from follower-based metrics to content performance and the importance of authentic, engaging video in capturing audience attention, even if it means embracing "weird" or controversial approaches for increased visibility and engagement.
Key Takeaways:
- Jump in and start creating content, accepting that your first five to ten videos will likely be bad, as this is how you learn and improve
- Prioritize strong visual hooks and keep the camera moving in the first three seconds of your videos to capture attention.
- To boost engagement, strategically include slightly incorrect or suggestive statements in your content to draw out comments.
- Focus your time on producing new videos instead of trying to respond to every comment, as making new content is a better use of limited time.
- Understand that followers are no longer the most important metric for content reach, and content primarily provides indirect value like brand building and social proof rather than direct monetization.
Business & Sales Tools
Pond Industry Resources
Events & Communities
Social Media
Custom Fabrication
325 episodes
All episodes
×
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Similar to The Pond Digger Podcast
Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
…
continue reading
Each weekday, Marketplace’s Kimberly Adams makes today make sense along with her Marketplace colleagues, breaking down happenings in tech, the economy, and culture. Because none of us is as smart as all of us.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
…
continue reading
The official podcast of Rampver Financials. Delivering the best talks, advice, and recommendations about personal finance, investing, entrepreneurship, and success. Subscribe and never miss an episode!
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and forma ...
…
continue reading
The latest news from the world of personal finance plus advice for those trying to make the most of their money.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
