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How Luke Davis Turned Blogging, Music, and HTML into a Career in SEO - While Navigating Diversity in the Industry - Episode #45

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Manage episode 256355461 series 2621139
Content provided by Jon Clark and Joe DeVita. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Clark and Joe DeVita or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In Episode 45, The Page 2 Podcast welcomes Luke Davis, SEO Executive at Adzooma, to unpack how his early passion for music and blogging led to a self-taught career in SEO. Luke shares how coding in front-page HTML and launching a hip-hop blog laid the foundation for his digital marketing journey.

He also gets candid about his struggles breaking into the field, including the culture shock of moving from the UK to the US and the realities of being a Black professional in a predominantly white industry.

🎯 In this episode:
• From record label blogging to SEO executive
• Self-taught coding and learning SEO through side projects
• Working in PPC and finding SEO’s place in a paid ads company
• Culture shocks, accents, and assimilation in the US
• Diversity, privilege, and underrepresentation in SEO
• Building authority and voice on Twitter and within the SEO community

🔔 Subscribe for honest SEO journeys, real talk about industry culture, and lessons from the people shaping digital marketing.

Sponsored by Moving Traffic Media

Follow the Page 2 Podcast

Follow Jon Clark

  continue reading

90 episodes

Artwork
iconShare
 
Manage episode 256355461 series 2621139
Content provided by Jon Clark and Joe DeVita. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Clark and Joe DeVita or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In Episode 45, The Page 2 Podcast welcomes Luke Davis, SEO Executive at Adzooma, to unpack how his early passion for music and blogging led to a self-taught career in SEO. Luke shares how coding in front-page HTML and launching a hip-hop blog laid the foundation for his digital marketing journey.

He also gets candid about his struggles breaking into the field, including the culture shock of moving from the UK to the US and the realities of being a Black professional in a predominantly white industry.

🎯 In this episode:
• From record label blogging to SEO executive
• Self-taught coding and learning SEO through side projects
• Working in PPC and finding SEO’s place in a paid ads company
• Culture shocks, accents, and assimilation in the US
• Diversity, privilege, and underrepresentation in SEO
• Building authority and voice on Twitter and within the SEO community

🔔 Subscribe for honest SEO journeys, real talk about industry culture, and lessons from the people shaping digital marketing.

Sponsored by Moving Traffic Media

Follow the Page 2 Podcast

Follow Jon Clark

  continue reading

90 episodes

All episodes

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