Master the science of Negotiations: Lessons from Pete Tunkey’s Successful Career

Join us for an engaging conversation with negotiation experts Matt Geddie and Pete Tunkey as they discuss the art of negotiation and share insights from their extensive careers. In this podcast episode, Matt and Pete dive deep into the world of negotiations, sharing stories from their experiences and offering valuable advice for aspiring negotiators.

Pete Tunkey, a seasoned negotiator with a diverse background in major companies like Coca-Cola and Gap, shares his journey and highlights the importance of negotiations in business. From his early days at Coca-Cola to his current role at The Maker Group, Pete provides a fascinating glimpse into the world of negotiations and the impact they can have on a company's success.

Throughout the conversation, Matt and Pete emphasize the need for both art and science in negotiations. While science, such as data analysis and strategic planning, plays a crucial role in preparing for negotiations, the art of negotiation lies in understanding emotions, building relationships, and anticipating needs.

The discussion also delves into the role of AI in negotiations and its ethical implications. Pete and Matt explore the potential benefits of AI, such as streamlined processes and better decision-making, while also acknowledging the need for careful consideration to ensure a fair and balanced negotiation environment.

One of the key takeaways from this episode is the importance of relationship-building in negotiations. Matt and Pete stress the significance of long-term partnerships and the need for parties to focus on mutual goals and objectives. By adopting a collaborative and trust-based approach, negotiators can achieve greater success and create lasting value.
Whether you are a seasoned negotiator or just starting out in your career, this podcast episode offers actionable insights and strategies to help you master the art of negotiation. Tune in to unlock the secrets of effective negotiations and enhance your business acumen. Don't miss out on this captivating conversation that will transform the way you approach negotiations.