))
The Conversion Mirage: Why the Numbers You Trust Might Be Lying to You
Manage episode 513112054 series 3681304
Content provided by Kyle Guilfoyle & Reese Richards, Kyle Guilfoyle, and Reese Richards. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kyle Guilfoyle & Reese Richards, Kyle Guilfoyle, and Reese Richards or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Kyle and Reese break down one of the biggest blind spots in digital marketing: the data we take at face value. From Google Ads to Meta, most campaigns look great on paper — until you trace what those “conversions” actually mean. This episode unpacks how false confidence creeps in, how to connect your data properly, and what real performance looks like when the numbers finally tell the truth.
5 episodes
Share
