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The Great Rebrand of SEO: From Search Engines to Search Everywhere
Manage episode 513112055 series 3681304
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The way local businesses get discovered is changing faster than it has in decades. AI is reshaping search—spawning new acronyms like AEO, GEO, and LLMO—and leaving business owners wondering what actually matters anymore. In this episode, Kyle and Reese cut through the jargon to get to the truth: SEO isn’t dead, it’s evolved. They unpack what “Search Everywhere Optimization” really means, how to stay visible across Google, maps, and social platforms, and why driving real human trust still beats gaming algorithms. This is a clear, bullshit-free look at where local search is heading—and how to stay ahead of it.
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