Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Episode 111 – A creative leader's blueprint for brilliance
MP3•Episode home
Manage episode 453547082 series 2501112
Content provided by The Internal Comms Podcast and AB Comm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Internal Comms Podcast and AB Comm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This week on The Internal Comms Podcast, host Katie Macaulay is joined by a very special guest – AB's creative director, Joel O’Connor. Joel has been with AB for well over a decade, and has seen our agency and the wider internal comms space change beyond recognition. In this rare look behind the curtains of a communications agency, the episode explores Joel’s creative process, his ideal brief, his hopes for internal comms and a look back at life growing up as a young creative in Liverpool in the ‘80s. Tune in to unpick how to keep bringing creativity to internal comms in a world where employees' time and attention are at a premium. Hear how to ensure internal comms doesn't fade into what Joel calls 'the hum of the fridge'. And there’s fantastic insight into sharpening your creative edge (hint: get outside!) and how to get the very best from your brand and visual identity guidelines. As always, share your thoughts on this or any other episode of The Internal Comms Podcast using the hashtag #TheICPodcast. And thanks for listening.
…
continue reading
141 episodes
MP3•Episode home
Manage episode 453547082 series 2501112
Content provided by The Internal Comms Podcast and AB Comm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Internal Comms Podcast and AB Comm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This week on The Internal Comms Podcast, host Katie Macaulay is joined by a very special guest – AB's creative director, Joel O’Connor. Joel has been with AB for well over a decade, and has seen our agency and the wider internal comms space change beyond recognition. In this rare look behind the curtains of a communications agency, the episode explores Joel’s creative process, his ideal brief, his hopes for internal comms and a look back at life growing up as a young creative in Liverpool in the ‘80s. Tune in to unpick how to keep bringing creativity to internal comms in a world where employees' time and attention are at a premium. Hear how to ensure internal comms doesn't fade into what Joel calls 'the hum of the fridge'. And there’s fantastic insight into sharpening your creative edge (hint: get outside!) and how to get the very best from your brand and visual identity guidelines. As always, share your thoughts on this or any other episode of The Internal Comms Podcast using the hashtag #TheICPodcast. And thanks for listening.
…
continue reading
141 episodes
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