Building Relationships And Value: The New Construction Edge The Franklin Factor podcast

Building Relationships and Value: The New Construction Edge

18d ago 33:12

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🎙️In this episode of the Franklin Factor Podcast, Sarah Savard sits down with special guest Carrie Bond to discuss the power of new construction in today’s real estate market. Together, they outline five key reasons why new construction creates major opportunities for agents: consistent inventory, strong builder relationships, scalability, market differentiation, and long-term value. The conversation dives into how agents can break into this space, from building relationships with builder sales reps to understanding the construction process. They also spotlight the Franklin Team’s own strategies and programs fueling their new construction division, including a guaranteed buyout program and dedicated marketing support. The episode closes with practical advice for agents: stay consistent, stay proactive, and invest in building lasting partnerships with builders.

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What We Discuss:

00:00 – 00:37 Welcome to Season Two

00:38 – 01:55 Houston’s New Construction Boom

01:56 – 02:44 Partnering with Builders

02:45 – 03:45 Defining Your Value Proposition

03:46 – 05:22 Why New Construction Matters

05:23 – 06:47 Building Relationships for Success

06:46 – 08:09 Leveraging and Scaling Your Business

08:10 – 10:08 Market Differentiation and Expertise

10:09 – 12:44 Long-Term Value in New Construction

12:45 – 16:28 Breaking into the New Construction Market

16:29 – 17:47 Finding Your Unique Value Proposition

17:48 – 22:47 What Builders Look for in an Agent

22:48 – 25:59 The Role of Agents in New Construction

26:00 – 31:43 Growing the Builder Division

31:44 – 33:12 Final Thoughts and Upcoming Episodes

Guest Information:

Sarah Savard, Host and Co-Owner – The Franklin Team

Carrie Bond, Guest and President - The Franklin Team

Links and Resources:

🌐 ⁠The Franklin Team⁠

📅 ⁠Book a Session⁠ - Agents can sign up to come to a free and open informational session to learn more about opportunities with The Franklin Team

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9 episodes