🎙️In this episode of the Franklin Factor Podcast, the hosts explore the builder programs that help drive over a thousand home sales each year. They begin with a look back at the company’s history, highlighting how founder Jimmy Franklin transitioned from realtor to forging impactful builder partnerships. The conversation centers on three key programs—the Seller’s Assistance Program, the Equity Unlock Program, and the Cash Offer Program—all created to help clients move seamlessly into new construction homes. They also touch on the Guaranteed Sale Program, which partners with agents to reduce the risk of failed transactions. The episode wraps with real-world success stories and practical advice for realtors on building their own value propositions through strategic partnerships with investors and builders.

What We Discuss:

00:00 - 00:44 Introduction and Overview

00:45 - 02:04 Background and History

02:05 - 02:25 Builder Programs Introduction

02:26 - 04:58 Seller's Assistance Program

04:59 - 10:31 Guaranteed Home Buyout Program

10:32 - 12:18 Equity Unlock Program

12:19 - 13:11 Understanding Price Reductions and Equity Returns

13:12 - 13:46 Introducing the Cash Offer Program

13:47 - 17:12 The Benefits of Cash Offers

17:13 - 20:57 Guaranteed Sale Program for Realtors

20:58 - 24:37 Success Stories and Testimonials

24:38 - 25:43 Creating Your Own Value Proposition

25:44 - 26:12 Final Thoughts

Guest Information:

Sarah Savard, Host and Co-Owner – The Franklin Team

Carrie Bond, Guest and President - The Franklin Team

Links and Resources:

🌐 ⁠The Franklin Team⁠

📅 ⁠Book a Session⁠ - Agents can sign up to come to a free and open informational session to learn more about opportunities with The Franklin Team

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