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Your Email List Won’t Convert If Your Positioning Isn’t Clear [Ep 219]

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Manage episode 514215179 series 3602256
Content provided by Kylie Kelly | Visibility Coach & Audience Growth Strategist, Kylie Kelly | Visibility Coach, and Audience Growth Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kylie Kelly | Visibility Coach & Audience Growth Strategist, Kylie Kelly | Visibility Coach, and Audience Growth Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Listen to this episode if:
You’ve been growing your list but struggling to get clicks, engagement, or sales - and you’re ready to find out what’s really missing.

In this episode, I’m breaking down why your email list won’t convert (no matter how many subscribers you have) if your positioning isn’t crystal clear - and how to fix it.

What You’ll Learn in This Episode:

  • The real reason engagement drops even when your list is “growing”
  • How unclear positioning confuses your audience and kills conversions
  • Why the way you grow your list determines how well it performs later
  • Simple questions to audit your positioning and message clarity

I’ll share how one of my clients, while hosting a summit, compared two lists - one big and quiet, one smaller but wildly responsive - and how that one conversation perfectly illustrates the power of clear brand positioning.

Because here’s the truth: people don’t buy from the most consistent sender… they buy from the clearest communicator.

Ready to grow your business without social media or burnout?

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $44 - Book here

p.s - Loving the show?
Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

  continue reading

220 episodes

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iconShare
 
Manage episode 514215179 series 3602256
Content provided by Kylie Kelly | Visibility Coach & Audience Growth Strategist, Kylie Kelly | Visibility Coach, and Audience Growth Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kylie Kelly | Visibility Coach & Audience Growth Strategist, Kylie Kelly | Visibility Coach, and Audience Growth Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Listen to this episode if:
You’ve been growing your list but struggling to get clicks, engagement, or sales - and you’re ready to find out what’s really missing.

In this episode, I’m breaking down why your email list won’t convert (no matter how many subscribers you have) if your positioning isn’t crystal clear - and how to fix it.

What You’ll Learn in This Episode:

  • The real reason engagement drops even when your list is “growing”
  • How unclear positioning confuses your audience and kills conversions
  • Why the way you grow your list determines how well it performs later
  • Simple questions to audit your positioning and message clarity

I’ll share how one of my clients, while hosting a summit, compared two lists - one big and quiet, one smaller but wildly responsive - and how that one conversation perfectly illustrates the power of clear brand positioning.

Because here’s the truth: people don’t buy from the most consistent sender… they buy from the clearest communicator.

Ready to grow your business without social media or burnout?

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $44 - Book here

p.s - Loving the show?
Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

  continue reading

220 episodes

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