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Beyond the Still: Creating a Destination Tasting Room for Your Distillery

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Manage episode 479993971 series 1296491
Content provided by Ilias Mastrogiannis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ilias Mastrogiannis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this month's solo episode of the Distillery Nation Podcast, I'm taking you behind the scenes of my journey creating our flagship tasting room in North Bend. I start with the practical foundation—my 16-page feasibility document that helped determine if this venture could actually succeed.

I share how I worked with the economic development department to find the perfect property and leveraged ARC GIS data to understand consumer patterns in the area. You'll hear about the seven essential books that guided my tasting room development and my experiences with bar design—comparing Krowne and Glastender for UI mockups before ultimately partnering with a local restaurant supplier.

This episode is packed with real-world advice, including how I found incredible deals on commercial equipment through Facebook Marketplace, like a nearly-new dishwasher that saved thousands. I also discuss the critical concept of "useful absurdity"—creating standout features that drive your marketing message tenfold, similar to a Texas bookstore that transformed an old fireplace into a photo-worthy book display that attracts customers daily.

  continue reading

137 episodes

Artwork
iconShare
 
Manage episode 479993971 series 1296491
Content provided by Ilias Mastrogiannis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ilias Mastrogiannis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this month's solo episode of the Distillery Nation Podcast, I'm taking you behind the scenes of my journey creating our flagship tasting room in North Bend. I start with the practical foundation—my 16-page feasibility document that helped determine if this venture could actually succeed.

I share how I worked with the economic development department to find the perfect property and leveraged ARC GIS data to understand consumer patterns in the area. You'll hear about the seven essential books that guided my tasting room development and my experiences with bar design—comparing Krowne and Glastender for UI mockups before ultimately partnering with a local restaurant supplier.

This episode is packed with real-world advice, including how I found incredible deals on commercial equipment through Facebook Marketplace, like a nearly-new dishwasher that saved thousands. I also discuss the critical concept of "useful absurdity"—creating standout features that drive your marketing message tenfold, similar to a Texas bookstore that transformed an old fireplace into a photo-worthy book display that attracts customers daily.

  continue reading

137 episodes

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