Episode 201 - Is SEO Dead? The Truth About Search In The Age Of AI The Digital Slice podcast

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Episode 201 - Is SEO Dead? The Truth About Search In The Age Of AI

4d ago 26:11

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Brad Friedman and Nick Musica discuss whether SEO is dead in the age of AI. They talk about what still works and what doesn’t for small businesses trying to get found online.

Nick has been a practicing, hands-on SEO expert since 2003. He led SEO efforts at High Point Insurance (Now Plymouth Rock), Esurance and Rocket Lawyer before starting his SEO agency, Optics In, in 2019.

Nick and his team at Optics In, LLC, provide SEO strategy and execution for small businesses in various sectors, including finance and technology.

Nick co-authored When Search Meets Web Usability, a book about SEO and web usability, in April 2009. He also taught a masters-level class on User Experience at NYU and has presented at SMX in Germany and ClickZ in San Francisco.

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