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99: 5 Ways to Marketing your Non-profit Organization

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Manage episode 309357782 series 3031693
Content provided by Steven Picanza and The Creative Hustler. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steven Picanza and The Creative Hustler or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What’s up, creative hustlers! Steven here from Impact Hub, Siracusa with another bonus episode! Today I’m talking about 5 ways to marketing your non profit organization

[00:31] What’s up Creative Hustlers! Steven here! Talking about 5 Ways to Market your non-profit organization!

[00:55] in 2009, Steven started a non-profit called SDEAG - The San Diego Entertainment & Arts guild

[01:25] It’s all about bringing together the entertainment industries in San Diego.

[02:00] Steven is working on San Diego Jazz Compilation.

[02:15] Most non-profits don’t have a budget, or even a marketing person.

[02:31] Number 1: Don't just have a mission statement, have a BRAND PROMISE!

[03:20] It’s difficult to operate a non-profit where you don’t make a profit.

[03:38] Number 2: Know who you’re marketing to!

[04:00] You need to know your audience types.

[04:43] Number 3: Create a brand ambassador program.

[05:05] Peer to peer marketing works really well with non-profit groups.

[05:50] If you have a brand strategy, you can attach to emotional triggers to help your marketing.

[06:18] Number 4: Engaging with thought leadership and content marketing.

[06:40] The most impactful nonprofits are leveraging this idea of community and modern marketing tactics to drive their strategy.

[07:30] There is no better way to build trust and authority then being being a podium, or with a pen in your hand!

[07:57] Number 5: Be a social story teller.

[08:10] Look at CONY 2012, or the ASL Ice Bucket Challenge.

[09:30] Hope these tips are helpful! Let me know on Twitter!

[09:45] Don’t forget to visit us at TheCreativeHustler.com, or LatinandCode.com!

[09:51] Peace Out, Creative Hustlers!

[09:56] Melissa’s Moment of Hustle

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 309357782 series 3031693
Content provided by Steven Picanza and The Creative Hustler. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steven Picanza and The Creative Hustler or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

What’s up, creative hustlers! Steven here from Impact Hub, Siracusa with another bonus episode! Today I’m talking about 5 ways to marketing your non profit organization

[00:31] What’s up Creative Hustlers! Steven here! Talking about 5 Ways to Market your non-profit organization!

[00:55] in 2009, Steven started a non-profit called SDEAG - The San Diego Entertainment & Arts guild

[01:25] It’s all about bringing together the entertainment industries in San Diego.

[02:00] Steven is working on San Diego Jazz Compilation.

[02:15] Most non-profits don’t have a budget, or even a marketing person.

[02:31] Number 1: Don't just have a mission statement, have a BRAND PROMISE!

[03:20] It’s difficult to operate a non-profit where you don’t make a profit.

[03:38] Number 2: Know who you’re marketing to!

[04:00] You need to know your audience types.

[04:43] Number 3: Create a brand ambassador program.

[05:05] Peer to peer marketing works really well with non-profit groups.

[05:50] If you have a brand strategy, you can attach to emotional triggers to help your marketing.

[06:18] Number 4: Engaging with thought leadership and content marketing.

[06:40] The most impactful nonprofits are leveraging this idea of community and modern marketing tactics to drive their strategy.

[07:30] There is no better way to build trust and authority then being being a podium, or with a pen in your hand!

[07:57] Number 5: Be a social story teller.

[08:10] Look at CONY 2012, or the ASL Ice Bucket Challenge.

[09:30] Hope these tips are helpful! Let me know on Twitter!

[09:45] Don’t forget to visit us at TheCreativeHustler.com, or LatinandCode.com!

[09:51] Peace Out, Creative Hustlers!

[09:56] Melissa’s Moment of Hustle

  continue reading

100 episodes

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