Your AI Advantage: Why GenX Escapees Are Built to Cash In (with Naveen Aggarwal)
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Brett and Naveen break down how GenX escapees can use AI to work faster, earn more, and de-risk the leap from corporate. You’ll learn where AI actually helps (and where it doesn’t), how to turn your experience into simple, repeatable, AI-enabled services, and why singles (small wins) beat swinging for enterprise home runs when you’re solo. Think: micro-SaaS, productized services, and month-to-month offers that business owners can say “yes” to quickly.
Key Takeaways
- GenX Advantage: We’ve lived analog → digital → internet → mobile. We know how to train people—now we train AI. We also know when outputs are “off.”
- AI as Fractional Workforce: Treat AI like your on-demand researcher, analyst, designer, scheduler, and SDR. One subscription, many “roles.”
- Start with Singles: Stop chasing six-figure whales out of the gate. Package $1–5K/month services that solve one need deeply, repeat it across clients.
- Outcome > Hours: Price the result (clean CRM, personalized outreach engine, faster proposals), not your time. AI compresses hours into minutes—that’s the point.
- Productize the Process: Turn your workflow into a mini system: inputs → AI-assisted steps → valuable output. Reuse 80%, customize 20%.
- Risk Wins Deals: Month-to-month + clear ROI beats open-ended fractional promises for most SMBs.
Practical Use Cases We Cover
• Lead gen & personalized outreach at scale
• CRM cleanup & contact enrichment
• Proposal/slide creation (e.g., Gamma)
• Research & meeting prep “briefings”
• Contract review & red-flag summaries
• Agents & light automations (only after nailing the manual workflow)
Simple Monetization Paths (Examples)
- $2–5K/mo: “Done-for-you” outbound engine (200 targeted emails, replies routed, CRM updated).
- $1–3K flat: CRM cleanup + enrichment + basic dashboard.
- $1–2K/mo: Founder research briefs + talk tracks before key meetings.
- $3–8K setup + $1–3K/mo: Build a lightweight, repeatable micro-SaaS/workflow (pricing, content kits, hiring screens) for a niche.
Timestamps
• 00:00 Intro & why AI is a GenX superpower
• 03:30 From big-corp AI to solo/SMB impact
• 06:10 Training people vs. training AI (and knowing “good”)
• 11:20 AI as your fractional team: practical tools & roles
• 16:45 Thought partner use case (Brett’s real examples)
• 23:30 Singles over home runs: structure simple wins
• 29:45 Value pricing when AI compresses your time
• 34:20 Risk, ROI, and easy “yes” offers for SMBs
• 38:45 Partnering to productize (stack skills → stack revenue)
• 42:50 Action plan & where to find Naveen
Memorable Lines
• “AI is the great equalizer—your fractional workforce in one subscription.”
• “Don’t sell AI—sell a solved problem that AI helps deliver.”
• “GenX knows what ‘good’ looks like. That’s the edge 20-somethings can’t fake.”
Resources Mentioned
• Explained Consulting: explained.consulting
• Gamma for slide/proposal generation
298 episodes