My guest this week is Jason John, a seasoned marketing leader and entrepreneur who has spent his career at the crossroads of culture and digital innovation. Jason has served as CMO at 1-800-Flowers.com and Publishers Clearing House, and he has held senior marketing roles at several iconic retail and lifestyle brands, including J.Crew and Martha Stewart, where he led large-scale digital transformation and customer growth.

He was also part of Gilt Groupe during the height of the flash-sale era, helping drive triple-digit growth and contributing to the development of one of the first scaled mobile e-commerce apps. And because that wasn’t enough, Jason recently launched True North Group, a venture that brings together brands, athletes, and communities through premium live experiences and purpose-driven partnerships.

Known for blending data, creativity, and cultural insight, Jason is passionate about harnessing AI, performance marketing, and purpose-driven storytelling to build movements—not just campaigns.