Rachel Sullivan, Head of Partnerships at RevOnyx, shares her journey from auditing to RevOps to partnerships, emphasizing why automation can't replace human connection in building successful partnerships. After fixing a broken Zoho instance during a two-week YouTube bender, Rachel discovered her passion for solving system problems and helping people.

Now leading partnerships at RevOnyx, Rachel discusses the importance of starting every partnership call with personal connection rather than business talk. She reveals her systematic approach to tracking partnerships through spreadsheets and ClickUp, including tiering partners and measuring success beyond just revenue. The conversation explores the reality of one-sided partnerships, why transparency is crucial from day one, and how most clients come with trauma from previous bad experiences with vendors.

Rachel and the hapily team dive into what makes partnerships actually work - genuine give and take, vulnerability in asking for help, and understanding that helping clients sometimes means becoming a partner just to get them a discount. Her philosophy centers on Maya Angelou's wisdom that people remember how you made them feel, not what you said or did.

Contact Rachel and RevOnyx:

🔗 Rachel Sullivan: https://www.linkedin.com/in/rachel-r-sullivan/

🔗 RevOnyx: https://www.linkedin.com/company/revonyx/

🔗 hapily: https://hapily.com