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Leveraging AI: Mitigating risks and maximising marketing impact in 2023 #58

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Manage episode 354385566 series 2572634
Content provided by Bethan Vincent. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bethan Vincent or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode we explore how AI, with the specific example of chat GPT, is shaking up the marketing and wider content sectors, what we can use it for, and what are its strengths and weaknesses.


This episode is a conversation between Bethan Vincent, founder of Open Velocity, Jon Paget, one of our senior partners, and Katie Thompson, managing director of content marketing agency Katie Lingo. It was originally broadcast as a live webinar in January 2023. If you're interested in attending future live events, you can sign up for email notifications on the open velocity website.

Links from the episode

Katie Lingo


ChatGPT


Further Reading


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

74 episodes

Artwork
iconShare
 
Manage episode 354385566 series 2572634
Content provided by Bethan Vincent. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bethan Vincent or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode we explore how AI, with the specific example of chat GPT, is shaking up the marketing and wider content sectors, what we can use it for, and what are its strengths and weaknesses.


This episode is a conversation between Bethan Vincent, founder of Open Velocity, Jon Paget, one of our senior partners, and Katie Thompson, managing director of content marketing agency Katie Lingo. It was originally broadcast as a live webinar in January 2023. If you're interested in attending future live events, you can sign up for email notifications on the open velocity website.

Links from the episode

Katie Lingo


ChatGPT


Further Reading


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

74 episodes

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