Does niche lending allow your bank to build better relationships?
Manage episode 519302415 series 3506295
Many Community Banks around the U.S. focus on niche lending products to grow their business and build strong relationships with their customers and communities. This episode looks at three such banks. First Guaranty Bank focuses on commercial leasing. Bell Bank focuses on nonprofit lending. Georgia Banking Company focuses on ESOP lending. Every Community Bank should focus on creating a niche for itself. This episode examined an article from Independent Banker Magazine titled “Specialty lending that strengthens communities.” A link to the article is included below.
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